Today’s retail executives are facing mounting pressure to evolve business models that make sense in a global marketplace characterized by disruptive technological innovations and fierce competition for consumer dollars. What once worked to entice consumers, such as loyalty programs, no longer guarantees a sale.
Not only do they have endless choices at their fingertips, they have a voice. They can post a review—and one in five consumers do.
In this era of the customer – where technology has transformed the social fabric of how we engage, connect and interact with one another. It is critical for businesses to gain insight into their customers’ needs in order to deliver experiences that build lasting relationships.
Operating in today’s digitally connected world impacts businesses in so many ways, that adapting to customer preferences with agility and speed is essential.
Microsoft Dynamics gives organizations an exceptional customer focus by being able to take advantage of cloud services, run agile operations that exceed customer needs, and help engage customers on their terms across the Web, social, apps and mobile fronts.
It introduces a new end-to-end apps and services framework, allowing businesses to develop and distribute modern apps for specific scenarios and
mobile devices that can easily and securely connect with Microsoft Dynamics for people at work and on the go.
Consumers have never been as empowered as today. They have greater choice over what to buy and where, and they expect to be able to look up items and view product prices and offers quickly and easily – no matter whether online or in a brick-and-mortar store. For retailers, keeping all the information up-to-date could range from challenging to a pure nightmare.
But no more.
The Omni-Channel Experience
E-commerce, m-commerce, in-store: sell across all touchpoints
With LS Nav, web, mobile and in-store commerce
services are totally integrated, giving you total visibility over your whole operation.
Offer your customer an e-commerce platform with exceptional levels of transaction flexibility and seamless fluidity. The platform is re
sponsive to offer a first-class shopping experience, no matter if it’s accessed via computer, tablet or mobile. LS Nav can be easily integrated to websites built on nopCommmerce, magento and popular platforms.
Mobile Loyalty App
Customers can use the mobile app to shop, check product availability and stock levels, see product images and read descriptions, receive personalized offers, use coupons, find store locations and more.
Connect the Channels
Allow your customers to get their products when and where they prefer. The click & collect feature reconnects your channels: customers can create an order on the e-commerce web
site on an on a mobile device, and choose whether they want to have the products sent home, or collect them in one of your stores.
All information on items, price and discounts is maintained centrally in LS Nav and distribute to all touchpoints. This means that product information, prices, offer and product availability are always up-to-date in the e-commerce websites and loyalty app.