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The Importance of Omni Channel Management in Restaurant and Foodservice.

Ensure a seamless journey to your customers and let them place orders from the channel of their choice. Integrate every channel and manage them centrally with an ERP for Hospitality, such as LS Retail: one of the best Hospitality ERP Software. Omnichannel was once believed to be used by only retailers focusing on consistent customer experience throughout various channels: Brick and mortar, direct and wholesale. However, many people overlook its importance in the restaurant industry since it operates quite differently than retail. Nevertheless, restaurants and other foodservice providers operate on different channels and can tremendously benefit from it.   Why an Omni Channel Restaurant Strategy?  The Restaurant industry is transforming, and so are their needs, a good Restaurant Management Software can help keeping-up with the transformation. Today’s consumers want to order their fast food from anywhere and at any time. It is imperative, and not optional that the customer experience is seamless and connected. Those consumer needs are driving the omnichannel trend. For restaurants, that means providing their customers with multiple ways to order, pay, and receive their meals.  Restaurant operators are now recognizing its importance in their industry. They are acknowledging the importance of being visible to new customers while embracing multiple channels and hence adopt a wise multi-channel management system i.e., Omni Channel. This is the same reason an eCommerce retailer decides to have a concrete shop to reach more customers. Be it via enhanced delivery options, a non-traditional and pop-up unit, food trucks, or any other medium, restaurants are reaching more customers through different channels.   How does Omni Channel Management Help the Restaurant and Foodservice Business?  Customers demand more convenience as soon as they get in touch with your restaurant. It is up to you to offer a continuous brand image and customer experience both online and offline for pick-ups, dine-in, takeout throughout devices. With such efforts, the customer feels looked after and gets a consistent experience. Given below are the few benefits of proper Omni-channel management for your restaurant business:  Central Control for Multiple Locations  With LS Retail Hospitality’s Omni Channel Management, control all your food channels centrally from the head office. Set up menu items, recipes, meal deals, and modifiers. The system replicates data and transmits it throughout the Restaurants, automatically allowing you to manage POS (point of sale) terminals and staff from headquarters. Being one of the Best Software for Restaurant, it offers multiple tools within the same platform which many of the other Restaurant Management Software fail to offer.   A Greater Reach   The more channels your restaurant has, the bigger the audience you can reach. Consider how many additional consumers you could reach if you started offering delivery, takeout, or a drive through.   In the delivery space, you can choose to collaborate with a third-party service provider, already having a large customer base such as Uber Eats, Takeaway.com, Deliveroo, etc. Restaurant Management Software such as LS Retail itself can manage your delivery and online ordering operation more efficiently.  Free Flow of Information   Integrate omnichannel the correct way among all the tech platforms you have: POS or food delivery apps. As soon as you are onboard new customers on your POS, you can simply collect their data and optimize it to generate loyalty programs.   As you integrate more channels you start collecting new data from new sources. If used correctly, you can understand your customers’ behavior and identify new methods to serve them better.   Improving data flow also enhances your efficiency from the front office to the back office. When you have efficient technology and clean data, you might as well take care of your staff better. Hence, encouraging them to become more efficient.   Improved Customer Experience   Providing a consistent Brand Image and streamlining customer experience is what Omnichannel experience is all about. The main objective of this approach is to create a seamless customer experience throughout all the channels and touchpoints, treating them the same irrespective of the location they placed an order. This fosters brand loyalty and repeated business.   Aligning all your channels not only streamlines the user experience but is also an asset to customer service and support. Your support team can extract your customer’s records on interactions, issues, and orders in real-time. Hence, turning the buyer’s journey a lot easier and satisfactory.   CRM Data Optimization   You can use CRM to gather direct feedback from your customers. Similarly, you may respond swiftly to all reviews and build a personal connection with them. The best way to get repeat business is to nurture your customers. You can optimize omnichannel strategies such as email and SMS campaigns to maintain and strengthen customer relationships.   Through the right targeting and segmentation, you can access the right set of customers. Adding personalized messages such as greeting cards on their birthday, offering exclusive rewards for being a valued customer, or offering their preferred dish as an incentive. Use automated workflows to ensure you deliver these campaigns at a precise time.   Greater Flexibility   Omnichannel management helps maintain and keep track of everything throughout multiple platforms. A customer should be able to order food from any chain available near him as well as return it if not satisfied. These flexible options boost customer satisfaction and sales.   Studies show a customer is most likely to purchase from a business if their omnichannel works seamlessly and empowers them to make flexible choices.   With LS Retail – the Best ERP for Restaurant, you can simplify your omnichannel management and provide better flexibility to your customers.   Why Trident?  After winning multiple awards, Trident Information Systems has been recognized as a Gold Microsoft Dynamics 365 and LS retail partner since 2004 and services many restaurants and foodservice businesses so far. With our ERP for Hospitality services, 150+ resources, and technical tools, many successful restaurants have been our clients. For further queries contact us.  

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How To Boost Revenue and Goodwill with Cloud-Based Restaurant Management Software?

An ideal restaurant experiences a good customer in-flow, filled tables, orders rushing in, and so on. Restaurant businesses face a neck to neck-to-neck competition, and usually, the ones with the latest Restaurant Management Software thrive on it. It is rewarding to see happy customers’ faces, and genuine appreciation becomes a great motivation to level up. This generally happens during regular days. However, as soon as weekdays hit, the business catches at a slower pace. Restaurants need to use their technology optimally and smartly to avoid slow-paced business, boost profit and brand name.   We will share some strategies to optimize your Cloud-based ERP For Restaurant Industry to increase your business revenue and goodwill, through this blog’s medium.  Strategies to Grow Revenue and Goodwill Hand in Hand with Restaurant Management Technology  Adopting suitable Restaurant Management Software can be a game-changer. Having smart technology compiled with suitable strategies will not only help you cut costs and boost profit but contribute to your brand growth also.  Utilize Smart POS Systems Old fashioned POS systems running on their internal system can no longer benefit your business. Since cloud-based restaurant POS systems are replacing the old ones, they can easily help in boosting sales with quick data access on everything from the menu to inventory. Therefore, you always have your profitability insights.  Launch Meal Deals and Discounts    Loyalty programs are a great way to boost sales and goodwill. Your cloud-based Restaurant Management Software uses the current market data to strategize deals, offers, discounts, meal plans, and so on. It is an ideal measure to track customer behavior and how they respond to your services.   Use Automation to Provide High-Quality Services   Use your restaurant management software will help you create KOTs, prepare bills and serve orders. Automating these tasks will free up your staff to attend to customers. Having everything automated also minimizes the scope of errors. Ideal software will also provide every day, weekly and monthly data on the most preferred dishes so you can plan out your inventory accordingly.   Formulate Targeted Campaigns   Make sure the ERP for Hospitality Industry you use provides real-time data and helps you strategize formulated targeted campaigns during the slow business. You can launch incentive programs and promotional campaigns for your restaurant to boost sales. One such example is ‘No-Cook Wednesdays’ by Pizza Hut.  Look For the Need for Remodeling   Your business must evolve according to the dynamics of the restaurant industry. Studies have shown that remodeling your business can boost sales by 10-30%. Check if your restaurant needs technological or non-technological remodeling. It is suggested to execute this operation during slow business days since it won’t impact your customer business as such.   Choose an Integrated Cloud service   Selecting a Unified Commerce solution that provides all the necessities under the same platform as Microsoft Azure Cloud. It is one of the Best ERP for Restaurant Management for restaurants. It provides analytics, database, computing, networking, and mobile integration under the same platform. This not only saves time but also eliminates unnecessary expenses and complications. Therefore, you end up increasing your profit margin and make better decisions to level up your brand name.   Conclusion  A good Restaurant Management Software is a must-have to survive the neck-to-neck competition in the restaurant industry. We suggest picking up the latest cloud-based ERP software such as LS Central, it is a unified restaurant solution that provides all the necessities under the same platform. Trident Information system is a Gold Partner of Microsoft and has served various restaurants and food chains such as Biryani Blues, Haldirams, Bikanerwala, Chocola, and so on. Contact us for further inquiries or a demo.  

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Why Hospitality Industry Needs a Future Ready Technology

This Pandemic has brought a massive shift in the Hospitality industry. The tough working parameters have made it quite difficult for restaurants to sustain their services. The juggle between survival and keeping up with government regulations demand a future-ready Restaurant Management Software to be a must-have for all the restaurants.   Such software embraces sophisticated technology which are pushing their limits to evolve into their best vision. One such software includes LS Central for Restaurants; it broadens up to ERP for Restaurant management, and facilities complete business management in the same platform. It is an excellent Restaurant management software, especially when today’s scenarios have shaken the industry from within.   Current Challenges Faced by Restaurants Covid-19 pandemic has constrained this industry to operate differently and adopt suitable solutions in order to survive. Certainly, there are a few things that no one saw coming: Meeting the Break-Even Point: your break-even point can be defined as the sales covering your operating costs. Like all the businesses, where the CEOs wish for huge profits, restaurants are struggling to meet their break-even point. Keeping up with the sanitation and health regulations: covid 19 pandemic has made customers and staff even more aware of their sanitation and health Off-Premise Dining: the enforced lockdown has labored the dine-in restaurants to swear by delivery sales and take always to meet the necessary returns. Good Restaurant management software can be a huge help. A recent techno mic conducted study has revealed, over 80% of restaurants were prevented from shutting down because of take always and food deliveries. This is believed to be the forthcoming scenario for the next few years. Limited offers and innovative menus: to last throughout the forthcoming years, there is an incredible need to adopt more creativity. Offering certain menus, new offers, and out-of-the-world experiences can draw a great deal of draw diners, especially those cutting on their dining out budget. Advance online ordering system: Restaurants are subjected to strict sanitary guidelines and lockdowns and are expected to remain the same way for quite a while. There is a growing need for contactless home deliveries and online food orders. Overcoming the slow pace in 2021 will have restaurants to have examined all business prospects and aspects again. Restaurants need suitable Restaurant Management Software such as LS Retail for food services to cope with the upcoming challenges. How Can LS Central For Restaurants Help You Combat The Challenges In Hospitality?  There are many technological and non-technological challenges in the hospitality industry, such as the need of using multiple restaurant management software to get different features, back office and front office integration issues, lack of real time data tracking, difficulty in retaining customers and so on. LS Central for Restaurant can help you get rid of them. It is an all-in-one Restaurant Management Software that generates a real-time data report and exhibits the bigger picture of cafes, restaurants, and other food services, integrating activities from the back office to the final customer serving, therefore, leading to excellent coordination. Additionally, you can get the following benefits:   Gives The Ultimate Control Over Your Restaurant Since you can monitor each business activity and access real-time data within the same environment, You can eliminate the excessive expenses on multiple software. It carries out the following tasks: This Restaurant Management Software supervises and administers your franchise and location from the headquarters. Controls recipes, prices, offers, menus, and campaigns centrally. Navigate the performances of your staff and carry out effective communication. Computes real-time costs and revenues, and picks up the latest trends and opportunities. Check up on the real-time reports. Uses Artificial Intelligence to read and predict your customer’s or prospects’ behavior. Scales up your business and helps it grow. Centrally Manage Your Restaurant   Since you can monitor each business activity and access real-time data within the same environment, you can eliminate the excessive expenses on multiple software. It carries out the following tasks:    This Restaurant Management Software supervises and administers your franchise and location from the headquarters.   Navigate the performances of your staff and carry out effective communication.   Computes real-time costs and revenues, and picks up the latest trends and opportunities.  Check up on the real-time reports.   Uses Artificial Intelligence to read and predict your customer’s or prospects’ behavior.   Scales up your business and helps it grow.   Cut Costs and Boost Revenue   With proper assist management measures, you can minimize waste and use your resources optimally with this Restaurant Management Software. LS Central does the following jobs for you:      Accurately price your menu and ensure good returns.  Orders and distributes the appropriate quantity of ingredients. .   Plan out your meals and streamline your ingredient orders.   Automates everything and eliminates mistakes.   Allow Customers to Serve Themselves   Get ready to deliver excellent customer services and draw a broad set of customers repeatedly. This is how it helps your business get a customer boost:      Uses mobile POS on the table and takes contactless orders and payments.   Gives your customers a free hand to customize their meal by removing or adding ingredients of their choice.   Exhibits the exact ingredients and information on allergens at the POS on online platforms and also on self-ordering devices.   Adjusts the price and the menu as per the demand.   This Restaurant Management Software allows your customers to order food online or as per their preferred services.    Loyalty Programs     A loyalty program is a great measure to retain your current customers and also to increase the customer base. A customer loyalty program includes the following:      Prepares a personalized promotion and each guest can get an attractive meal deal  Smartly generates loyalty programs to benefit you and your guests in the shape of returns.   Creates happy hours strategy to attract maximum customers.   Launches various deals and offers according to customer preferences and spending behavior data.    Our Final Words LS Central is one of the best Restaurant Management Software which integrates services like Point Of Sale, Supply Chain Management, Operations, Online Channels, Inventory, and customer loyalty within the same environment. Trident is one of the most renowned LS Central Information Partner. For the best support, feel free to contact us. We will be more than happy to serve.

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6 tips to help you win at omni-channel

Even if retailers have been talking about investing in omni-channel for over a decade, many still lack basic omni-channel capabilities. For example, only 5 percent of retailers can successfully give consumers the ability to start and finish a sale in their preferred channel, Luxury Daily reports. But consumers aren’t waiting for retailers to get their act together. In the past year, almost 9 out of 10 (88%) shoppers have researched and selected options online before heading out to a store, the Ecommerce Foundation reports. And when in-store, Google reports, 50% of them turned to the internet: to research products they’ll then discuss with the sales staff, to remind themselves of what to buy, to see product specs, and more. Retailers have no time to waste. They need to be where their customers are, with answers to their questions, smooth and simple shopping journeys, and timely information and support. In your journey on improving your omni-channel strategy, here are seven points on which you should concentrate your efforts: 1. Be consistent with your branding There’s nothing worse for an omni-channel brand than to offer a disconnected experience across the different channels. Successful brands are consistent in both brand image (think color scheme, corporate story, style, products, voice) and quality of service (customer support, return policies, personalization, product suggestions) in-store, on their website, on the loyalty app and on social media. International coffee company Nespresso is a great example of cohesive visual branding. The graphic design and color palette are kept consistent throughout the channels, and they function as a common thread that guides every step of the customer journey, from e-commerce website, to mobile app, to the confirmation e-mail customers receive after placing an order — all the way to the package that arrives to the customer’s doors. If your offline presence is hip, youthful and colorful, but your app is dull and offers few options to interact with products; if you emphasize customer service, but then don’t respond timely (or don’t reply at all!) to customer queries on Twitter; if customers receive different information depending on which representative they contact – you will confuse and lose customers. 2. Unify the sales channels Customers want to be able to see on your website whether the latest smartphone model is available in gold in a specific store. They want to go on your e-commerce, and add to their cart that art deco lamp they saw in your shop while they were on holiday. They want to send back at their convenience the too-tight shoes they bought in one of your store locations. These are all common requests – and yet, too many retailers can’t fulfil them. That’s because many of them are still using separate best-of-breed, badly-integrated solutions. “Many retailers have pieced together disparate systems and processes to try and create a holistic shopping environment, but it really doesn’t provide what the customer is looking for,” says Kathleen Fischer, director of marketing at Boston Retail Partners, Boston. The result is Inability to see what products are available in real time – or where they are located; Inability to accept returns across channels; Risk of selling items that are not in stock; Inability to offer highly in-demand services like click & collect, ordering from store, or online inventory search. The only way you can fulfil these demands is by implementing technology that gives you centralized visibility and control over your stock, locations and sales. A unified commerce platform like LS Central gives you the visibility you need to know how many items are still available and where they are located exactly, and lets you easily accept exchanges and returns across your whole retail network. 3. Be honest and clear Research shows that seventy percent of online shoppers abandon their shopping cart before finalizing their purchase. The most common cause? Unclear or excessive shipping costs, which often become apparent too late in the buying process. Successful retailers display their sales conditions in clear and visible format on their website. Take, for example, sportswear and outdoors retailer Transa. When you browse the product selection, the key sales conditions (delivery time, shipping costs, return conditions) are stated clearly next to each item. Buyers know the conditions of the sale before they have added an item to their cart, so they can make an informed decision early in the shopping journey. To decrease the chance of shopping cart abandonment, create a relationship of trust with your customers, and be upfront about shipping prices and times, shipment restrictions and special conditions. You don’t want to tell a customer that their country is not eligible for delivery when they are ready to check out a full cart of products. 4. Let customers check product availability According to Forrester research, 71 percent of customers expect to be able to see available inventory online. Leading retailers are taking note, and even taking it one step further: on its e-commerce website, IKEA lists where each item is available alongside the quantity left in stock in each store. Even if you don’t want to go to such lengths, your product listing should at least: Be complete and updated. Customers should be able to see in which location the product they want is available, in their preferred variant. If you use a unified commerce system, you can maintain information in one database, and then distribute it to the e-commerce, POS and back office. This way, both staff and customers can access the same real-time data, and if the inventory changes, for example if an item is sold, this is instantly reflected on all touchpoints. Include detailed product information. When shopping for items online, customers don’t have the touch-and-feel element. Make up for it by including the item materials (or ingredients), any special care warnings, warranty information, and special return policies. If you stock similar products, you should ensure that you give enough information so consumers can make an informed choice. Better yet, include a comparison table. Feature clear, high-quality pictures. According to research by Field Agent, 83% of consumers believe product images are very important when selecting and purchasing a product. If you can, consider including videos: according to a survey by Wyzowl, 80% of people say that product videos give them more confidence when purchasing a product online. From showing

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