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How to reduce queues in your retail store and keep customers safe

Consumers hate standing in line at the store. This is nothing new. Nine out of ten UK shoppers interviewed by Box Technologies and Intel revealed they avoided stores with long queues. When Amazon opened its cashier-less, checkout-less store Amazon Go, many hailed it as a much-needed revolution exactly because it eliminated the need to queue to check out. Since Covid-19 hit, long lines have gone from being simply a nuisance and a waste of time to a potential hazard. As a retailer, how can you reduce the risk of lines forming without going the Amazon Go route? Here are six ideas. 1. Bring the register to the customer with mobile POS Today, the most advanced retail software solutions enable you to run the Point of Sale (POS) on mobile devices like tablet computers or smartphones. Your staff can look up information, scan items, close transactions, accept payments and print receipts anywhere the customers are, both inside and outside the store premises. No need for customers to line up at the register and wait for their turn. Another advantage of mobile POS is that you can easily add more devices when needed, without having to devote space to extra registers. [Download our whitepaper “No more strings” to find out more benefits of adding mobile Point of Sale to your in-store experience] 2. Add special stations for complex processes Simple sales are usually fast to handle, so a line of customers simply buying items usually flows rapidly. On the other hand, more complex processes like returns, custom orders or loyalty program signups can take longer, and slow down the line significantly. Since simple sales usually outnumber complex ones, you can reduce the average waiting time having a special service station for shoppers who need extra help, for example those needing refunds, exchanges, special orders and more. 3. Experiment with virtual queues With a virtual queue machine, customers can take a number and secure a place in a queue without actually having to stand in line, close to each other. Although these kind of machines are common in service centers like post offices and banks, they are not as widespread in retail stores, especially at the register. My local electronics store, for example, uses virtual queuing for customers looking for assistance, but relies on traditional lines at the register. Are they missing an opportunity? An added reason to try out virtual queues is that they give customers the time to wander around the store while waiting – a great opportunity for them to see   extra items they might want to add to their cart. 4. Set up one-to-one appointments Not all retail store visits need to be unplanned walk-ins. If a consultation or special attention is required, more retailers are encouraging people to book a time beforehand, so they can be given the time and attention they need. Jewelry chains Watches of Switzerland and Goldsmiths, Mappin & Webb started booking one-to-one appointments with customers as soon as they reopened their stores after the temporary pandemic closures. Craig Bolton, executive director of The Watches of Switzerland Group, says that his company set up 13,000 one-to-one virtual and in-store appointments in the last two weeks of July alone. Although this format may not fit retailers in all industries, reservations can help organize the flux of incoming visitors and ensure that you have the time and space you need for your customers. 5. Add “scan and go” tech The latest revolution in Point of Sale technology sees the POS move into the consumer’s hands. Scan and go mobile apps allow consumers to self-serve in the shop, using either their personal mobile device or a provided handset to scan items and pay. The process is different from traditional mobile POS, not just because customers take care of the scanning themselves but also because items are scanned as they are added to the cart. Although for now Scan and Go technology is most common in grocery stores, there is no reason why retailers in other sectors shouldn’t take advantage of it. In a fashion, health, electronics or DIY store, customers would benefit from the ability to add items to the basket at their convenience while limiting human-to-human contact. Scan and go apps have other benefits, too. When they scan aa barcode , customers can see all the product details, including information like nutrition, components or ingredients and care instructions– a great way for shoppers to get all the extra information they need to make a buying decision without having to touch the product. 6. Empower your staff with intuitive, reliable tech Is outdated, slow technology one of the causes of long lines in your store? One of our customers told us a horror story of their old POS breaking down during the Christmas Eve rush. “It was a nightmare: one of our cash registers locked up, causing all of the systems in our main store to go down. Lines wrapped around the store because we had to process all transactions manually by writing everything down. We easily lost $20,000 that day, and who knows the long term effects it had on repeat business.” His conclusion? “The most important criterion when choosing a system is reliability.” Take a hard look at your technology: is it still serving your customers adequately? When selecting new software, look for systems that ensure short transaction times. Long queues used to be a luxury problem for a retailer; not anymore. Do you need help finding the right technology to give customers a safe, pleasant experience in your stores? Do not hesitate to contact us.

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8 tips to build a successful restaurant experience in times of crisis and beyond

Digital transformation is no longer a choice. That’s the key message from the experts who spoke at “How to build a successful restaurant experience in Covid times,” an online event organized by LS Retail and Microsoft. The panel included industry experts from Microsoft and LS Retail as well as Leon DeWet, a CIO with decades of experiences in the F&B industry. The group discussed how restaurants can build competences and resilience to maintain customer loyalty and thrive, now and through the next crisis. This blog is mainly for Restaurant management software & tips for Successful restaurant  experience Restaurant Management Software Here are 8 tips from the experts to help you approach this digital transformation, so that you can ride the next wave of change instead of being crushed by it. 1. Rethink every step of the journey Yesterday, you had to deliver convenience and hospitality; today, you must also guarantee customer and employee safety. Many restaurants have added quick fixes, such as covering payment devices in plastic, so they can easily be sanitized. “How often does the reader on the contactless device not work, now that it’s covered in plastic?,” Minicola asked attendees, adding “And how often do restaurants ask me to touch the screen anyway to provide a tip?” The boom of contactless payments, home delivery, drive-thru and curbside is not temporary. Restaurants must step back, rethink the whole journey, and implement solutions that are effective and designed to last long-term. Two examples that were mentioned of additions that will bring a benefit now and tomorrow: Menus that can be accessed via a QR code are useful now – paper menus are hard to sanitize – and will provide a value later on, as they enable restaurants to make quick menu changes without wasting time or printing costs. Software to manage tables and seating plans can help you easily redesign your floor plan, with safely distanced tables and clear tracking of who is seating where and when for contact tracing purposes. In the future, table management software can help you optimize seating space, track the status of each table (who is waiting to order, who has been served) and easily accommodate last-minute guests, all the while keeping your service flawless. 2. Focus on mobility Mobility should be a priority in any digitization project. Running your Point of Sale on mobile devices helps you manage the flow of guests and staff inside the restaurant premises. Your server can take an order from a group sitting on the terrace, and then go to another table, take their card payment and see them out. Service is faster and more convenient for your guests, who can stay seated throughout. At the same time, you reduce the risk of contagion by reducing needless walking around and queuing at the till, and by letting servers using a personal device instead of sharing a standard till. And if your POS offers a two-way connection to the display systems in the kitchen, you get a whole set of extra benefits. “With our restaurant software, when you punch in an order at the POS, the order is sent automatically to a digital display at the correct kitchen station. Your front-of-house staff is spared all the needless back and forth from the table to the kitchen and to the register. The result is less risk of contact, and less time wasted,” said Eric Miller, Regional Director at LS Retail. But this is just scratching the surface. Mobile POS, especially when part of an interconnected technology platform, also enables more precise communication between front of house and kitchen, reduces the risk of production mistakes, and helps speed up table turns. Michael Mento, Surface specialist at Microsoft, described how eagerly restaurants have adopted the Surface tablet devices, which also come with accessories specifically designed for use on the restaurant floor. 3. Build your experiences on a strong technology platform Customers demand consistent experiences, and these can only be achieved through a unified approach to technology. Unified software solutions are increasingly replacing traditional fragmented IT setups. The benefits are well known: Managers geta 360-degree view of the organisation, with all business and customer data accessible in one place. Decision making is faster, as managers can get actionable reports, accounts and statistics exactly when they need them. Implementation and management costs are lower, as you don’t need to integrate separate systems and to maintain these integrations. You can transmit information quickly across the company, from the dishes on today’s menu to recipes, prices and nutritional content. So everyone can always perform at the top of their abilities. And if you run your unified software in the cloud, you can grab opportunities as they arise. As the pandemic hit, companies that run their software in the cloud, and who were not burdened by traditional on-prem infrastructure, investments and timelines, have been able to add innovative technology and transform their business models faster. “For many restaurants, the ability to add systems for pickup, delivery, and curbside made the difference between success and closing up doors,” Miller pointed out. Leon DeWet, former CIO at F&B enterprises Cracker Barrel and O’Charley’s, reminded business to consider how well the selected software and hardware work together. “If one works, but the other one doesn’t deliver, the project fails,” he noted. “Look for a solution that is proven for software and hardware working together.” Mento, from the Microsoft Surface team, echoed DeWet’s words. 4. Track changes in customer behavior With people working from home and stuck in lockdowns, restaurants have seen tremendous changes. They have lost old customers, gained new ones, and seen regulars approach them at different times, with new needs. These are changes businesses must pay attention to. “You need to capture this data, or you have no way to build your strategy on driving loyalty now and into the future,” said Minicola. “You cannot establish and foster loyalty without data,” she added. Access to data that is both reliable and timely is necessary for action. You need to clearly see what is happening to react, and prevent issues and waste. “During the pandemic, many restaurants have had problems sourcing specific ingredients,” said Miller. “With our software, you can do predictive cost analysis, and experiment varying prices, menus and recipes. The system helps you find the sweet spot with optimum benefits. You can then use this knowledge to

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Why organizational change projects fail and how to prevent implementation disaster

New IT installations often fail. At least that’s the widespread belief surrounding organizational change initiatives today. One frequently cited study from the 1993 book Reengineering the Corporation goes as far as saying that as many as 70% of the organizations that undertake a reengineering effort do not achieve the dramatic results they intended. A more recent McKinsey survey of more than 1,500 executives who had undertaken a significant change effort in the past five years found that only 38% of respondents said “the transformation was ‘completely’ or ‘mostly’ successful at improving performance. After two decades of hearing about high failure rates related to change, it’s unsurprising that business leaders are wary of organizational change projects. Organizational psychologist Nick Tasler explained that these negative biases can create a toxic self-fulfilling prophecy. “When a change project falls a day behind schedule, if leaders and employees believe that successful change is an unlikely outcome, they will regard this momentary setback as the dead canary in the coalmine of their change initiative. (Never mind the fact that three other initiatives are still on time or ahead of schedule),” he wrote in an article for Harvard Business Review. “Suddenly, employees disengage en masse and then the change engine begins to sputter in both perception and reality.” Yes, change is hard, and complex IT implementation projects, particularly ERP installations, can be particularly challenging. But it doesn’t mean they are doomed to failure. So where do you start? How can you choose the right technology for your retail business, and ensure that the implementation project runs as smoothly as possible and you get the most from your investment? Here are some of the main causes for failure in any organizational change initiative, and how can you prevent them from happening: Mistake #1: Failure to plan Issue: An outdated legacy system is impacting business performance, and it needs replacing quickly. In their rush to get the project going, business management jump straight into the implementation without taking the time to develop a well thought-out organizational change management plan. Solution: Don’t be tempted to cut corners in your planning. Analyze your business, decide what should be prioritized, and understand all the different ways the project will impact your routines at every stage of the process. “Companies should start by analyzing their current and future requirements and processes,” says Gunnar Ingimundarson, Chief Consulting Officer at LS Retail. “How many software solutions are they currently using, and what are they used for? Map out the disparate solutions in the stack, alongside their dependencies and interconnections. The next step is to figure out where they can draw the biggest – or quickest – benefits. Is your POS system not generating the information you need on stock levels and product visibility? Or, are there integrations that repeatedly cause problems or break down? Do you experience missing data? Identify the area(s) where a new system would bring immediate value in terms of savings or returns. That’s where you should start, and that should determine your priorities.” Once the priorities are set, break the project down into manageable chunks, from pilot phase to initial implementation to company-wide rollout. Consider when it’s most appropriate to start each phase of the installation so you won’t place unnecessary strain on your business during busy times. Mistake #2: Key stakeholders aren’t onboard, or have unrealistic expectations Issue: Management want the new technology in place quickly and only focus on the end goals. They get frustrated by how long the project is taking and threaten to pull the plug. Or they wonder why the new software isn’t being adopted widely and successfully when they failed to communicate the changes to everybody in the business and get company-wide buy in. Solution: All stakeholders need to be committed to the project’s success right from the beginning, and to clearly understand the project’s scope and goals. “Internal resistance can kill even the best implementation project,” says Eric Miller, Regional Director for the Americas at LS Retail, building on his 13 years of experience in software implementations. “Get the buy-in from all stakeholders from the start, and make sure that the goals, objectives and expected end results of the project are clear and communicated from you to the stakeholders, and from the stakeholders to all the customer parties involved. It never pays off to sell a dream you can’t deliver on.” Bring together personnel from different departments to understand their requirements and what outcomes they hope to achieve from the implementation. Similarly, they need to understand how much time should be devoted to a project like this and ensure project teams are given sufficient time to carry out the work. Set realistic timeframes from the start, and ensure everyone knows exactly what’s required of them. Mistake #3: Unforeseen changes throw the project off track Issue: Even the best prepared projects encounter hurdles along the way, but if unforeseen issues arise and major milestones are missed, it can be tempting to throw in the towel and deem the entire project a failure. Solution: Know that when you’re dealing with a large-scale IT implementation, it’s hard to plan for every eventuality. Be willing to adapt and take a different approach if it ultimately means the project will be a success. “What was deemed to be the best approach initially may need to change – this might even happen after the pilot is completed. I have seen companies that went through multiple pilots before finding the right balance. It’s a learning process, and it’s never over,” says Miller. It’s worth learning everything you can from the pilot implementation. Instead of rushing on to roll out store #2, take a moment to see how the system is working and to identify any issues that you couldn’t have planned for in your testing environment. Success comes to those who take a considered approach. Mistake #4: Picking the wrong technology partner Issue: It may be tempting to go for the cheapest technology provider, but cheapest upfront may not necessarily deliver the long-term business value you hoped for. You quickly realize they can’t help you achieve your outcomes, because they lack drive,

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How the self-service trend is transforming restaurants

Modern consumer places a huge value on convenience. A recent report by the National Retail Federation found that 97% of consumers have backed out of a purchase just because it was inconvenient for them. And in quick service restaurants, figures show that lengthy queues can be off-putting: almost three out of four guests say they would leave if there were seven people in line. More than nine out of ten said they would go elsewhere if there were more than 10 people queuing before them. Taking the example of supermarkets, which have successfully alleviated queues with self-service checkouts, fast food brands are now adopting touch-screen self-service kiosks. And as more report the positive impact of these kiosks, adoption is rapidly taking off. The rise of self-service kiosks McDonald’s now has self-service kiosks in all 14,000 of its US restaurants. When it began rolling them out in 2017, it said its intention was to enhance the customer experience by speeding up ordering time, reducing human error and allowing for easier order customizations. Almost three years on, McDonald’s is living proof of the success of self-service kiosks. During its 2019 Q2 earnings call, CEO Steve Easterbrook said the chain is seeing impressive incremental sales rises from its use of kiosks. “As we convert the restaurants, we’re getting an incremental sales lift from that, some of which will come through growing and increasing use of the self-order kiosks where we generate higher average checks,” he said. Interestingly, not only are self-service kiosks delivering on consumer desire for ultimate convenience, they’re altering behavior too. As the use of the technology grows, self-ordering has been demonstrated to boost sales by increasing the average order size per customer, while at the same time lowering costs in the restaurant by improving efficiency. There are some compelling statistics to illustrate the impact. When the Dodgers Stadium concession stands in the US tried out new self-service kiosks, the average order size increased by 20%. Similarly, Subway noted that kiosks encourage more consumers to purchase add-ons and generally spend more. The traditional experience Lee heads to his local Easy Burger for lunch. He isn’t a regular customer so he doesn’t know the menu well. It’s a busy Friday afternoon in the restaurant and as he joins the queue he starts scanning the menu board behind the counter to see what he would like. When he gets to the front, he still isn’t quite sure what he wants and spends a few more moments deciding. By this point he’s a bit flustered. He doesn’t want to hold up the queue, so he quickly orders the standard burger meal with no cheese and large fries. It’s noisy in the kitchen, and the server asks Lee to repeat his order. She presses the buttons on the cash register to input Lee’s choice, and politely waits for him to decide which drink he’d like before finalizing the order and taking his payment. This all takes place in the midst of noises coming from the kitchen, voices of customers waiting, and general pressure from people standing in line waiting for their turn. It’s clear to see that there are several opportunities for mistakes, delays and general frustration from both the customer and the cashier. The self-service experience What would the same scenario look like with a self-service kiosk? Again, Lee heads to Easy Burger to pick up his lunch. It’s busy, but Lee heads to a self-service kiosk, where he doesn’t have to queue to place his order. Lee hasn’t actually used one of these kiosks before, but because it looks just like a large version of his mobile phone and all the menu items are clearly labelled, he has no qualms about trying out the technology. With nobody standing behind him putting pressure on him to quickly place his order, Lee feels he can take the time he needs to choose his lunch. He scrolls through the menu and takes in the appealing pictures of food, drinks, and add-on items. He ends up trying out a new meal deal and customizes his burger (no pickles, extra onions and mushrooms), adding the curly fries with cheese – they look too good not to try them. It’s a pleasant, stress free experience. After selecting the items, Lee taps his credit card on the contactless card reader and heads to the counter to wait for his order. He can clearly see his order on the screen above him, so he know there are five orders before his – a bit of a wait, but not too much, before it’s ready. A few minutes later, his number is called out. He picks up his food and heads straight to a clean, empty table. That’s another added bonus. With fewer employees required at the counter, they can spend more time in the kitchen, speeding up food preparation, and on the floor, making sure the restaurant stays clean and tidy. Embracing the trend with LS Central Restaurants are embracing the trend in different ways. Some are buying self-service kiosks running systems and interfaces separate from what is used across the rest of restaurant. This decision entails a lot of extra work, as these systems will have to be integrated with the IT setup, and then updated and maintained individually over time. Thankfully, there is another option. If you selected a unified restaurant management solution like LS Central, you enable customers to order and check out for themselves using the exact same POS system that cashiers use at the manned tills. This wouldn’t be possible with many other restaurant management systems because they are too complicated, and can’t be used effectively without previous training. Not LS Central. There are more benefits, too. You can easily amend and customize the looks of the kiosk to suit your needs. Just as you would customize the POS, you can change interface and menu options to suit your branding, and apply the changes across all your locations – no headache of setting up the brand look for each individual kiosks. Simple menu customization also means you have the

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How AI and AR can help retailers stay in business in moments of crisis

Store closures and social distancing have caused a rise in demand for virtual tools and technologies that bring the shopping experience into consumers’ homes. Beauty brands, which were among the first to try out AI and AR to enhance the consumer experience, are increasingly using the technology to suggest products based on people’s preferences and unique characteristics, including skin tone and face shape, as well as to help customers virtually try on products before committing to a purchase. Even before the Covid-19 crisis, the technology had already proved its worth. Figures from Perfect Corp, which develops virtual makeup technology, show that virtual try-on technology generated 2.5 times higher e-commerce conversions for brands and decreased return rates by more than 8%. Trident is offering Cloud Based Retail ERP Software to manager retail operations effectively As the technology develops and becomes more sophisticated, consumers are progressively trusting in AI to help them make purchase decisions. “Consumers trust AI to curate a choice of products, services and experiences that reduce complexity and make life more fulfilling,” writes Andrew Cosgrove, Global Consumer Knowledge Leader & Lead Analyst at EY. “AI knows its “owner” so well that it suggests new and unexpected product ideas or experiences they love.” Digital suddenly finds itself one of the main commerce channels for retailers. We expect AI and AR are here to stay, as more consumers become aware of their virtues when it comes to convenience, and as these technologies can help retailers to continue trading regardless of what happens in the real world. Here are four ways to make AI and AR work for your business: 1. Bring the in-store shopping experience to your customers’ homes AI and AR take online shopping to a whole new level by making it possible for consumers to choose from selected products picked out just for them, try out new experiences and test products in ways they wouldn’t have been able to previously – all from the comfort of their homes. Early pioneers of AI- and AR-powered online shopping include opticians, who realized that consumers still want the option to try on glasses and see what styles suit them before committing to a purchase. Virtual fitting technology has made this possible, with some retailers further elevating the experience using AI to automatically suggest the perfect frame to suit your face. Indeed, AI lends itself to verticals where consumers may find themselves bogged down in complex choices. Instead of having to scroll through hundreds and hundreds of beauty products, for example, new services such as My Beauty Matches use AI-powered algorithms, and using the consumer’s previous searches, purchases, and known preferences, they suggest items from large databases (in this case, there are over 400,000 products) that couldn’t be easily browsed by the consumer. Advances in machine learning help brands to identify consumer styles and preferences to gain a granular level of customer understanding, so they can optimize each customer’s individual journey. “In one of the worlds we modeled, consumers valued time much more than money,” Andrew Cosgrove, Global Consumer Knowledge Leader & Lead Analyst at EY, said. “Their personalized AI learned about their unique preferences and used those insights to buy most of the things they needed. This allowed them to spend their time shopping only with brands that reflected their values and purpose.” 2. Find the right items across infinite aisles of products The most successful AI and AR experiences today tend to be delivered by retailers that have large item assortments and the ability for consumers to personalize their choices. Home goods and furniture retailers are a clear use case, with many using the technology to help customers choose products that will fit beautifully into their homes and match their existing décor. Online furniture retailer Wayfair is known for using AI to target customers with personalized recommendations. The company’s search algorithm extracts the customer’s style preferences from their search history to present a selection of furniture that is likely to appeal. Another service allows customers to take a photo of a furniture piece they like and match it to a similar item in the Wayfair inventory, which holds millions of products. AR then takes this a step further by giving consumers the ability to virtually see how products will look in situ before committing to a purchase. Returns on investment have been demonstrated with increased conversion and reduced returns. AI is proving its worth in fashion too, helping customers choose clothing that will fit them best by analyzing previous purchases and suggesting sizing based on their profile. Iconic jeans brand Levi’s uses an AI-based chatbot to help customers find the perfect pair of jeans. It asks consumers their preferences when it comes to fit, rise, amount of stretch and wash, and asks what size they are in another brand to determine the best size in Levi’s and suggest the right pair. And in beauty, brands are using the technology to offer services such as instant foundation shade matching and advanced skincare analysis, as well as matching consumers with products and looks that will suit their complexion, style and occasion. 3. Anticipate consumer demands One of the major benefits that retailers can draw from AI and AR experiences is the amount of data they can collect about their consumers along the way. This data, if collected appropriately, can be used to improve the accuracy of stock and inventory requirements forecasts throughout the year. “As consumers browse, test features and make purchases, they are providing retailers with an entirely new set of data points,” writes Hamaad Chippa on Retail TouchPoints. Retailers can then use this information to rethink product assortments for a better shopping experience, or to develop highly targeted marketing campaigns that lead to greater conversion rates. For example, a customer who just bought a whole load of supplies from a pet store for their new kitten is likely to want to sign up for home deliveries of cat food. AI can also help retailers target consumers with promotions that are more likely to lead to purchases based on past browsing and purchase history.  “Whether that is 10% off online, 15% in-store or free shipping, customers automatically receive the

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When do you know that your business needs a CRM software?

[vc_row][vc_column][vc_column_text]Customer Relationship Management is a process of managing or organizing prospects throughout the sales life cycle. The more the advancement in serving the clients, the more will be the payment stream for the Company. Trident’s CRM software solutions happen to be one of the most effective and efficient CRM software that could easily cut overhead costs and give highlights which demonstrate helpful to different business firms. Many CRM software programs available have several features that can be used or restricted – so in effect a business can modify to make their own CRM software. However, utilizing CRM software gives various advantages to both organizations and customers and that is the reason each genuine business has implemented some of the other CRM applications. So who can opt for Trident’s CRM software? A simple response to that question would be “Any business with customers would utilize CRM“. However, in the real world, it is not just as simple as that. Choosing an appropriate CRM software solely depends upon the business process along with a range of profitable features. Below are the type of Businesses that could gain benefit from using Trident’s CRM software solutions. 1- The business that uses any form of Marketing:  For any business that uses marketing campaigns to promote, sell or advertise their products or services in the market through various communication mediums such as phone, email, etc. Reaching to customers in bulk within a short period as well as recording the response on the go makes it more effective to manage the marketing process. 2- A business that deals with B2B and B2C Sales: For any business that tends to cope up with the Customers to sell or cross-sell the products. Maintain relevant sales data such as documents, communication records, etc. Identify the process flow starting from Lead up to the deal gets closed. 3- A business that creates Quotations & Invoices:  Built-in invoicing module to track the quotations and invoices generated against an opportunity. Efficiency to merge the billing details into the document which can further be mailed to the customer right from the CRM software without any need to switch between the applications. 4 – A business that deals in Customer Service:  For any business that believes in increasing customer satisfaction by helping them in tracking as well as resolving the issues completely. Managing the cases within CRM as well as auto – escalations triggered on a timely basis not only guarantees better customer satisfaction but at the same helps the Management to track resource performance. 5- A business that wants to increase efficiency:  Well-organized business results in better output which can be ultimately tracked with the help of various Reports, Dashboards, etc. Well-improved or say the advance level of features incorporating in CRM with the latest release of versions has enhanced the CRM which has ultimately proved beneficial for Business growth. Thus using CRM software gives you numerous benefits to enrich both Business and Customer Relations by serving your customers better with stronger service and support. To know more about how can CRM software help you, you can check out our CRM software solution on https://tridentinfo.com/microsoft-dynamics-crm-software-solution/ and contact to our experts on https://tridentinfo.com/contact/.[/vc_column_text][/vc_column][/vc_row]

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7 Reasons to have a Retail-oriented Solution to Unite E-commerce and ERP

[vc_row][vc_column][vc_column_text]Solely brick-and-mortar retail is gradually have become the exception rather than the norm. Increasing numbers of consumers have welcomed the convenience of online retailers, allowing them to evaluate items in less time and make purchasing decisions rather than visiting various physical stores. In everyday market research, 81 percent of consumers use phones and tablets. In reply to these developments, businesses try to boost revenues by embracing ecommerce and spreading to other platforms. Yet each new site introduced by marketers raises the difficulty of their distribution chain. To integrate all channels information to make good enterprise-wide choices, they need new digital resources. To establish a consolidated database of all purchases, clients, and goods, several retail businesses prefer to incorporate their ERP implementation services with each of their distribution channels. There are however some clear benefits of using an integrated solution designed specifically for the retail sector over integration solutions for common use applications. Below are some features of built-in retail integration solutions that show the requirement of customization for a common integration framework: 1- Flexibility Over Retail Vhannels All businesses move toward cohesive user experiences. Retail-specific integration solutions enable different systems, like your point-of-sale (POS) and ecommerce system, to import and then use product descriptions into your Retail ERP Software. It means you have the same range of products throughout all the product lines, while constantly pricing and discounting those items. 2- Omni Channel Experience Retail integration solutions offer services for Omni channel purchase-online pickup-in-store (BOPIS) fulfilment which enables customers to buy an item from one channel and deliver it from another platform. They might buy a product at a retail outlet, for instance, and have it shipped to their house, or they might order it online and pick it up at a local retail outlet. The retail-specific integrated system manages ZIP-code searches for shop inventory, and shares shop pickup information between systems. 3 – Inventory Clarity Retail connectivity solutions provide an accurate representation of product availability by synchronization of inventory data throughout networks and systems on a routine basis. Entities can even merge individual warehouses and shops into satisfactory groups to enhance the control of the distribution chain. 4- Client Information Integration Your Retail ERP system will exchange customer data with your online store and other channels, using a retail-specific implementation solution. Customer data must stay consistent over digital and physical platforms and will avoid redundant information. Such knowledge could be used to generate and monitor purchase requests, and to improve loyalty program management. 5- Unified Loyalty Program A retail integration solution makes it much easier to operate a single loyalty program with consumer, pricing, and discount information integrated into your Retail ERP system. You will receive and redeem coupons, gift cards, and loyalty points across all platforms, creating better customer satisfaction and higher participation levels than a channel-specific rewards program. 6 – Single Integration Solution for Payment A retail-specific integration approach increases time to value by offering preloaded integration with major payment service vendors. The use of one integrated system for processing payments, order processing, customer data, and product inventory offers greater efficiency and lower production costs than multi-integrator dependence. 7 – Managing Multiple Languages and Currencies Retail integration technologies are planned for retail operations around the world. They have help for managing multiple languages and currencies, so you can quickly set up physical or online stores in new geographical regions. Conclusion Integration solutions intended for the retail sector provide many out of the box that would involve many months of costly customization to accomplish using platforms for general purpose integration. Trident Information Pvt Ltd provides a flexible and versatile integration solution which many international retailers use. For more information on the power of retail-specific integration, contact Microsoft ERP Partner Trident Information Pvt Ltd on https:/tridentinfo.com/contact/     [/vc_column_text][/vc_column][/vc_row]

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Turn prospects into engaged customers with intelligent sales and marketing

[vc_row][vc_column][vc_column_text] The selling landscape is undergoing fundamental changes, many of them driven by the effects of B2B customers’ experience as everyday consumers. Many retailers have created personalized, nearly immersive, online experiences for each customer. Consumers shopping for goods and services continually experience fresh and delightful interactions, from highly customized offers and recommendations to frictionless channels to 24/7 interactions. Using Microsoft Dynamics 365 for Marketing and Microsoft Dynamics 365 for Sales organisations are improving  their profit margins. The impact of B2C on B2B Today’s B2B buyers have high expectations, and those expectations will not be met if B2B buyers are accustomed to sophisticated consumer interactions in their personal lives. Executive B2B buyers are not impressed by marketing driven by large, relatively impersonal data analysis that leads to inconsistent and conflicting interactions or sales outreach that doesn’t cater specifically to their needs at the right time. The source of the problem may be largely invisible to the companies perpetuating this issue. Many organizations believe themselves to be customer-centric, while their buyers may not agree. That’s a significant disconnect. Clearly, B2B has much to learn from B2C companies. Customer experience – the rewards for getting it right Many B2C organizations have strategically embraced modern technologies like customer data platforms (CDP) and artificial intelligence (AI) to gain a 360-degree view of their customers and follow through on those insights to optimize customer engagement. The rewards for getting this engagement right are substantial. Many buyers are willing to pay more for a better customer experience. In terms of the potential benefits a great experience can have on sales success, a McKinsey study reported that organizations can expect: 10-15 percent lower customer churn 20-40 percent increase in the win rate of offers Up to 50 percent lower service costs Take a new approach B2B companies must move away from their legacy approaches based on large, relatively impersonal data analysis and move to solutions that unify relationship data across the full customer lifecycle. That way, they can gain insights that help build credibility and trust with buyers. They can run multi-channel campaigns to increase sales-ready leads, create personal experiences, and use guided process and AI to anticipate and respond faster to customer needs. They can build the ongoing, high-quality relationships that are necessary for long-term success. Four principal goals Turning prospects into engaged customers is a process. In order to achieve these goals, organizations must focus on 4 key priorities: Nurture more demand Personalize buyer experiences Build relationships at scale Make insight-driven decisions Each of these drives results by using deep reservoirs of data in making technology feel more human. Nurture more demand Relying only on conventional, basic email marketing as the primary source of leads is simply not effective enough. In fact, the more focused and demanding the customer universe is, the more essential it is to gain deep insights into what those customers expect. Northrop & Johnson,  a leading global yacht brokerage, competes for multi-million dollar customers using technology its industry has been slow to adopt. Using Microsoft Dynamics 365 for Marketing has created a decided competitive advantage: Vital insights into their customer base have helped to drive a 70 percent increase in charter sales. In any industry, companies need to generate leads across multiple channels, nurture large numbers of leads while prioritizing each one, and use data-driven insights to deliver leads that are sales-ready. Nurturing more demand is critical to growth. Personalize buyer experiences It’s time to end friction, inconsistencies, and the “do you know who I am?” part of the customer experience. Companies can acquire a holistic view of buyers, predict buyer intent, and orchestrate a connected, personalized journey for customers. In an era where guests have more choices than ever for leisure and entertainment, Tivoli delights its guests by using Dynamics 365 Customer Insights to stay one step ahead of expectations and transform the guest experience. With its deeper understanding of guests, it can add new chapters to its long tradition of imagination and innovation. Build relationships at scale Mutually beneficial relationships don’t simply happen with more data. Companies need to build credibility to establish and grow relationships with customers. Together, Dynamics 365 and LinkedIn enable the company to have increased information about, and impact on the sales relationships that are added to its sales pipeline, even as that pipeline experiences exponential growth month over month. Make insight-driven decisions Here’s where sales and marketing can truly align: utilizing data to uncover insights that lead to better-informed decisions throughout the sales process. This can improve performance, empower employees, and enable the company to gain increasingly effective strategic insights. With more than 1,500 pubs serving guests throughout the UK, Marston’s launched a business transition by bringing together guest data that was scattered across multiple systems into Dynamics 365. With their locations’ guest data now unified, Marston’s will gain a complete view of guests, which can be harnessed to generate customer satisfaction and strategic insights. This approach helps drive improved performance throughout the company, including the opportunity to empower employees – an often-overlooked aspect of a company’s success. Aligning sales and marketing: The intelligent way to succeed It’s possible to create exceptional experiences, drive more qualified leads, and increase revenue if an organization has the vision, process, and technology to harness all the data available. This requires high-level technology with well-defined business goals and sales and marketing applications fueled by keen intelligence. We have a compelling offering to accomplish just that with Microsoft Dynamics 365. Get in touch with our representative to request a demo for Microsoft Dynamics 365 for Sales & Microsoft Dynamics 365 for Marketing Blog Reference : https://cloudblogs.microsoft.com/dynamics365/bdm/2019/09/19/turn-prospects-into-engaged-customers-with-intelligent-sales-and-marketing/[/vc_column_text][/vc_column][/vc_row]

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Slash costs in your restaurant with the right software system

[vc_row][vc_column][vc_column_text]How do you manage costs in your restaurant business? Are you operating as efficiently as you could be? We know how difficult it can be to maintain optimal efficiency and make money in a time of razor-thin margins and intense competition. By their very nature, restaurants are characterized by predictable, seasonal factors as well as by unpredictable ones, including changing customer preferences and fluctuating running costs. But there are ways to get a better handle of your business, helping you to plan ahead more effectively, become leaner and reduce costs in the process. For many restaurant owners, the answer lies in choosing a modern unified technology platform that provides a complete overview of your business operations from Point of Sale (POS) to back office. Indeed, research by the National Restaurant Association in the US found that over 80% of restaurants are turning to technology like online ordering and reservations and restaurant analytics to help them run their business successfully and efficiently. The same report found that four in five restaurant operators agreed that: Technology helps increase sales Technology makes their restaurant more productive Technology provides a competitive advantage. If you’re in two minds as to whether a restaurant management system could help your business grow, rather than simply cost you money, here are some specific areas in your business where the right technology can make a real difference: Optimize staff management If your staff schedules are currently handled manually, in spreadsheets or even on paper forms, you could be missing out on a trick. Staff management software has the capabilities you need to ensure rosters correspond with table bookings and helps you plan for the right amount of labor you need. The result is optimized schedules, which means you don’t have too many employees at work during quiet periods, and yet you have enough on hand to see you through the busy times. If you select a unified system for your restaurant, the staff management functionality can be part of the same platform used to manage the rest of your business. This allows you to make truly informed decisions using historic sales data and drilling down by location, day of the week and time to see patterns emerging and better determine when you will be busy or quiet. Another factor to consider is how you can use the software to keep track of your budgets and make sure you’re not paying out more than you should be. We know how difficult it can be to check and confirm the hours worked by each of your employees, especially when you are likely dealing with so many. But a staff management system can automate this for you, confirming actual hours worked are the same as those planned and highlighting any discrepancies for you to follow up on, minimizing errors and costs. With the functionality to analyze how much you are spending by employee, work code, shift and role, you can compare actual costs and performance against your business plan, and minimize unnecessary extra expenses, such as overtime. Simplify staff training In this industry, we know that workers tend to be transient – maybe you have lots of students or temporary workers on your payroll. High staff turnover can be a real pain point and loss maker for your business, especially as recruiting and training staff is both time consuming and costly. But there are ways technology can help you control this better, and reduce the costs and pain of getting new staff on board. If the systems you use are intuitive and easy for all employees to understand, you won’t have to spend as long training them on how to use them in the first place. Some retail management systems allow you to set up your POS so it mirrors your menu, making it far simpler for staff to find their way around while also helping to reduce mistakes. To simplify training even further, it could pay off to choose a system that uses a logic your staff is already familiar with. The LS Retail restaurant solutions, LS First and LS Central, are built on well-known Microsoft technology. This means new employees can be up and running quickly, as any experience with Microsoft software such as Office or Windows means they already know where to find menus and information in the system. Having one enterprise-wide platform, rather than multiple software solutions strung together, also means you only need to train your staff up once. This not only saves time and cost but gives you greater flexibility too. If you need to move staff from the bar to the restaurant floor, you can do so with ease. No extra training required to use a separate system; no time wasted. Increase table turnover and order value Is your restaurant floor running as smoothly as it could? There are some steps you can put in place to subtly speed up the process, allowing you to serve more customers without making your diners feel rushed. Mobile POS devices are a great way of doing this. As they connect your servers directly to the kitchen, kitchen staff can act on orders as soon as they are taken at the table, speeding up food preparation. Your waiters can get an alert on their POS devices when orders are ready, and they can also take payments on the device as soon as diners are ready to leave – no waiting for card readers or an available cash register. If you select the right mobile POS, your staff can also handle conversational ordering, where they take orders in the same way that customers reel them off – extra cheese on their burger and no mayo, with large chips, for example. Everything can be quickly inputted into the POS, speeding up service time and reducing errors. At the same time, because staff have all menu information right in front of them, they can improve their upselling potential by suggesting upsell items and upgrades as they take orders. Streamline kitchen operations A unified platform complete with a kitchen management system could help your restaurant serve up food more quickly and efficiently than ever. In the kitchen, having Kitchen Display System (KDS) screens connected to the

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How can Trident’s cloud platform manage your restaurant effortlessly?

[vc_row][vc_column][vc_column_text]Mortality in restaurants is a fact with several young firms shut down. What if the software could transform how restaurants are running by offering profound insights for more profit? Trident’s cloud-based restaurant management solution makes it possible by concentrating on advancing the bottom line and back-of-house productivity. Trident takes into consideration all facets of restaurant management, including Inventory Management, costing of food and beverage, purchase orders, Table Management, Billing System, Point Of Sale, Vendor Planning, Price Monitoring, Costing of Food, Menu Management, and Reporting/Analytics. Still uncertain of restaurant management technology premised on the cloud? Like the idea, but don’t know where to start? Don’t worry, we’ve covered you up. Below we will discuss how Cloud-based restaurant management software transforms the industry for seven reasons: 1) – Access information anywhere  The mobile in your pocket or a laptop with a web browser and internet access are all you need to get started. Simply download the web site’s mobile app or account. To use the app you don’t need to be in the office, live with the hassle of VPNs or private networks. 2) – No more hefty long contracts Why tie-up with a long, costly technology vendor contract and have technology that may soon be out of date? On-site technology requires long-term investments, contract service, and a much higher Total Ownership Cost. The food industry is highly unpredictable, with frequent restaurants open and close. If you’re just beginning, you probably won’t be able to commit to fall tens or even hundreds of thousands of rupees on new technology. Restaurant management technology focused on the cloud removes the need for a big upfront investment and the lower monthly cost helps you to show the ROI from day one. 3) – Flexible Payments  When cash flow is a problem for your corporation (which is a concern for most businesses), then flexible terms of payment is a big thing. You charge for your software-as-a-service (SaaS) with cloud-based restaurant management technology. For example, both month-to-month and yearly contracts are provided by some vendors. When part of the contract you are charging for, the latest technology, new functionalities and updates, infrastructure improvements, etc. are all included. 4) – Scale The advantage of SaaS is that depending on your requirements, you can simply and quickly scale up or down. Open a new site, insert your current contract and get up and running before the end of the day. You can add users, integrations, locations, new features, etc. with just a few clicks. No technician’s visits. No long cycles of implementation. No significant investment to store servers in hardware or storage. 5) – Integration with POS System The ability to easily integrate with other applications is one of the strongest strengths of cloud-based restaurant management systems. Through APIs and other methods of integration, the cloud-based restaurant management technology can communicate with each other, share the data, and provide smarter, quicker, and simpler than ever before insights through stores and systems. 6) – Security  Cloud computing is much safer than data stored on your computer or an internal database. It has advanced security checks such as two-factor authentication for logging in, deterrent controls to alert potential hackers about protections, preventive controls which make accessing the cloud information more difficult for unauthorized users, and detective controls to react to intrusion events. If anything ever occurred to your restaurant’s servers – like a flood, a fire, or a theft, you may not see that data again. Restaurant software based on the cloud often comes with built-in backup and redundancy. 7) No need of It professionals If you are on-premise managing legacy systems, you need to understand what you’re doing. From routing, safety, restoration, debugging, and so on, nobody can go into a database office and start ripping cables. You don’t need to employ an IT professional with cloud-based restaurant management technology. All you need is access to the provider of internet and software that is committed to supporting and guaranteeing your excellence. Microsoft Gold partner Trident Information Pvt Ltd grants all of the above-mentioned advantages. For getting all the advantages you can contact our experts on https://tridentinfo.com/contact/ and add a query on our website. [/vc_column_text][/vc_column][/vc_row]

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