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Why your restaurant needs intelligent analytics according to a CIO

What opportunities is your restaurant missing out on just because you are afraid of change? The past few months have shown us that businesses cannot continue operating with their old models. During times of disruption and uncertainty, speed and agility become necessary for survival. Restaurants have discovered that they need to be able to adopt new models of food delivery, quickly. They must be able to make staffing changes at the last minute. To substitute ingredients and dishes depending on what’s available. To calculate costs and optimize purchasing, factoring in limited seating, reduced opening hours, and shifting consumer habits. Traditional technology can’t support these levels of agility. Restaurants need to start their digital transformation, quickly, and they need to focus on building intelligence into the business. According to a study by IDC, companies that center their digital transformation on intelligent technology improve their productivity, drive cost efficiencies, and have 8 times the revenue and twice the profitability as non-digitally transformed enterprises. 6 practical benefits of analytics in your restaurant business With the new generation of intelligent analytics, businesses don’t need a team of data scientists to gain insights and wade through data. Cloud-based intelligence-powered analytics is accessible to most restaurant businesses, and can provide tangible benefits. An Artificial Intelligence (AI) powered analytics and reporting software can enable businesses to: – Find meaningful patterns across vast amounts of data. Perhaps you’ll see that your mall location gets more customers when it rains, or that your downtown location sells more wine glasses, but fewer beers, when the main of the day is steak. – Optimize ingredient ordering. Historical consumption patterns can help you predict how much you’ll sell next week. The system can also help you calculate what you need to order. – Decrease waste. Once you figure out that your portions of sauce are too big and mostly end up in the can, or that selling wines by the glass on weeknights ends up in a lot of waste, you can take steps to cut your losses. – Optimize stock usage and distribution. At some point, it might make business sense to move the content of your freezers from a location in a mall that is seeing low foot traffic to one that is still doing good business. – Engineer the right menu. Are there any unpopular dishes on your menu that are costly, or complex to produce? Are your most popular dishes providing you with healthy margins? Could you do more to sell your highest-revenue dishes? An analytics software can help you make design a menu that is better aligned to your guests’ tastes while also giving you more in return. – Simplify staffing. An analytics software can help you see whether you have too many or too few staff members working in a location at a specific time, making better use of their time and of your resources. “There’s a value in being prepared for the future. Even if a technology may not drive clear returns today, if it puts you in a position to be able to respond to changes, then it’s worth it.” Leon DeWet Former restaurant CIO 4 tips from a restaurant CIO Leon DeWet is a former restaurant CIO, and a strong believer in the power of analytics. DeWet was a CIO in restaurant chains the likes of Cracker Barrel and O’Charley’s for 28 years. During his time in the industry, he saw technology transform both the restaurant business and consumer behavior. He saw trends, short-lived fads, and at times, truly revolutionary technology. Analytics, in his opinion, belongs to the last category. DeWet shared with us four tips for restaurant executives who want to make the most out of intelligent analytics and reporting. 1. Find the small drivers of benefits “Analytics can be a powerful tool to find the small changes in behavior, or in processes, that can drive huge benefits. While you still need to keep your eye on traditional big drivers, like the number of labor hours you’re spending or the number of guests, if you can, dig deeper to find out what is driving those numbers. Why those small changes can you see taking place? How do you influence them? How do you shift them? Looking at these details can have a big impact on the bottom line.” 2. Adjust your metrics to a changed reality “Don’t be blinded by what have historically been deemed ‘key metrics’ within the organization. Take, for ex, table turns. How fast you can turn a table only matters if you have guests to fill that table. Perhaps, if there are few customers you should rather focus on selling more to who’s already at the table. Look at what’s happening in your business before you decide which metrics to focus on, keeping in mind some metrics might make sense in some parts of the day, but not at other times.” 3. Use analytics to predict, not just describe “Too many restaurants are still too focused on using analytics in a reactive way. They look at the historical data to try and understand what has happened. Instead, I think that the true value of analytics lies in their ability to help prepare for the future. Where is the business going to go? How do I intersect it ahead of time? It’s important to also include external data, to intercept external behaviors that may have an impact on your business down the line. For example, if you see that the average miles driven by guests is going down, you need to stop, and understand what that is going to do to your customer base, what may have caused it, and how you can mitigate against it. Or if you are heading into hot and muggy weather, you should look how your sales and presences were affected in the past, and prepare. The AI can help you notice these kinds of trends and link them to other factors, so you can plan ahead.” 4. Think of technology as an investment in core infrastructure “I think we need to change our mindsets. An investment in technology is no different than investing in the latest

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Why physical stores are still vital for retail

Retail ERP Software / Trident Information Systems

During the Covid-19 pandemic, online became a fundamental channel for retailers. Even as overall retail spend decreased, eCommerce sales grew over the previous year. The impressive results may overshadow that eCommerce still represents just a small percentage of total retail sales: in the U.S., the number is as low as 14.5%, according to eMarketer data. This means that over 85% of retail still happens in physical stores, which makes a synergy between online and offline key to retail success in the near future. Here are eight reasons why you should still invest in your brick-and-mortar store locations. 1. People are more likely to buy a product when they’ve seen it in person. According to KPMG research, the top reason why consumers prefer to shop in physical stores is to see, experience and test products in person before buying them. Having a physical location where people can go and make sure that, yes, this paint is exactly the color I want, can dispel consumer doubts and help close a sale. Seeing things in person can, also, reduce the risk that a product will be returned because it’s not the right size/color/material. 2. Customers who pick up items in store buy extra stuff. Click and collect (also known as BOPIS, buying online and picking up in store) and curbside pickup are extremely popular both with customers and retailers. Compared to home delivery, pickup can be more convenient for customers, as it enables them to get their purchases when they want, without having to wait for a courier at home. For retailers, in-store pickup offers plenty of benefits: it’s cheaper than delivery, it brings shoppers through the doors, and it can lead to bigger baskets. According to Forrester research, 30% to 40% of consumers using click and collect buy additional items when they get into the store. 3. Physical stores can reduce the cost of returns. Items bought in physical stores are less likely to be returned than products bought online. According to David Sobie, co-founder and CEO of Happy Returns, “shoppers return 5-10% of what they purchase in store but 15-40% of what they buy online.” Letting shoppers exchange or return in-store the items the bought online can also help reduce the cost of returns by removing shipping and transportation fees for the retailers. Consumers like it, too: according to NRF data, 80% of shoppers say they prefer to return products to a store than send it back. 4. High-quality, one-on-one customer service increases sales. Despite the popularity of online shopping, the human touch is still an important part of the retail experience. According to research for RetailEXPO, almost two out of three (64%) of shoppers say that knowledgeable sales associates make them more likely to visit a physical store, and three out of four (75%) of shoppers are likely to spend more after receiving high quality service from staff in-store. 5. The brand experience is still inherently physical. Retail is a highly competitive industry. While it can be hard to stand out online, a physical store gives you the chance to create an engaging brand experience. Showrooms and concept stores, for example, can enable retailers to immerse customers in their brand culture, creating lasting impressions. Designing an experience that has the right balance of safety, excitement and convenience is key – and can help differentiate your brand from the competition. 6. You can use stores as part of your supply chain. In omni-channel retail, logistic costs can spiral out of control, and erode margins significantly. Some retailers are realizing savings by using some or all of their physical stores as warehouses and fulfillment centers, to support and strengthen their supply chain. Transforming a store location in a so-called “dark store” can help reduce costs of inventory management and expand the reach across larger geographies by enabling faster, more effective distribution. 7. You get free market research on your customers’ preferences and habits. Fashion retailer ModCloth opened its first brick-and-mortar store after 13 years of selling online only. “We discovered small things, the details our customers love,” Matt Kaness, president and CEO at ModCloth, told USA Today. “They loved linings in dresses and skirts, and they loved pockets.” Although data collected from the online store can helps see trends, retailers can learn much about their customers just by watching them shop, interacting with the space and products. “From a market research standpoint, [a store] pays for itself. The amount of market research you gain just by observing people, it’s the equivalent of 100 focus groups,” said Sucharita Mulpuru, senior analyst with Forrester Research. 8. Physical stores bring greater traffic to your online store. Research from the International Council of Shopping Centers shows that when a retailer opens a new physical store location, traffic to their website increases by 37% the following quarter. According to L2’s report “Death of Pureplay Retail,” when retailers open new brick-and-mortar locations, the number of online mentions of the brand and online searches increase dramatically. This online buzz is accompanied by increased financial returns, L2 adds, making physical stores a good investment both in terms of popularity and profitability. According to a survey from Harvard Business Review, shoppers who buy both online and in physical stores tend to spend more on average compared to those who interact with a business on only one channel. For retailers, this means that physical retail still has a central role to play in their business strategy. If you need help figuring out what tools you need to deliver fantastic omni-channel customer experiences, contact us. Our unified commerce solutions are world-renowned for connecting online with offline, and retailers with consumers. Note: Blog reference : LS Retail Official Website

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Is outdated technology destroying your retail business? 9 red flags to look out for

Retail ERP Software / Trident Information Systems

Your retail management system is at the heart of your business efficiency. It keeps your operations smooth, connects all parts of your business, and helps you deliver services and experiences that meet and go beyond your customers’ expectations. Still, many retailers operate on legacy IT. Often, these patched-together systems can’t sync information properly, are hard and costly to maintain don’t allow retailers to deliver the services that consumers demand. Although many retailers are afraid of the investment required by a new system, outdated tech may be already costing them more than a complete technology overhaul. Are you, like many retailers, losing competitiveness because of your outdated software systems? We have compiled a list of the top red flags you should look out for. If two or more of these points hit home, it’s time for a technology overhaul. You can’t accept product returns across channels Today’s consumers browse and shop on multiple channels, and they expect to be able to return purchases the way they like, too. According to a study by Forrester Research, consumers demand simple and easy returns, and the ability to return items bought online to brick-and-mortar store locations. “There are a lot of people who don’t even bother returning [products] because it’s such a pain, and when they don’t bother returning, they just don’t shop with you again,” says Sucharita Mulpuru, retail analyst at Forrester. Ask yourself: Does my current technology enable me to offer customers the abilty to buy online and return in-store? You can’t offer click and collect or curbside pickup Click and collect – also known as BOPIS, for Buy Online and Pick up In Store – is one of the most sought-after services by consumers. Curbside pickup has been around for a few years, but it surged in popularity during the pandemic. Both options are expected to remain in high demand with shoppers, as they bridge the gap between ecommerce and physical retail, and are both highly convenient and – when needed – contactless. Click and collect also holds benefits for retailers, as it has been shown to lead to larger shopping baskets as customers add unplanned items when they go pick up their purchases. Ask yourself: Am I missing out on both sales and upselling opportunities by keeping my e-commerce and physical locations disconnected? You regularly oversell items In many retail chains, each store location runs on its own database, and the eCommerce website runs on another platform altogether. When information is saved in separate places, if the systems do not communicate with each other in real time, there is a very high chance you might sell an item on your eCommerce website even if the product is actually out of stock. At that point, you’ll have to inform the customer you can’t deliver the item they bought – losing the sale, and perhaps, the customer’s trust. Ask yourself: Do I have out-of-sync, siloed information? Is inventory information updated too seldom, causing a stale view of inventory and overselling? You don’t give customers visibility into the inventory Consumers are increasingly taking purposeful shopping trips. Today, two out of three consumers check if the item they are looking for is available before they head out to shop, the IBM Institute for Business Value reports. If you don’t give visibility into what products are available in your stores, customers may not make the trip to your store at all. Yet, only around one third of retailers give customers access to accurate product availability across store locations, and 45% offer no access to inventory at all, according to data by Sapio Research. It’s not just consumers that don’t get the visibility they need. Less than 15% of retailers give their store associates effective inventory visibility across channels, according to BRP research. This means that sales staff can’t, for example, tell customers whether an item they desire is in stock in another store location, or instantly offer a suitable replacement. Ask yourself: Do I force shoppers to make the trip in person to find out if a product is available in my stores? Can my sales associates help consumers, looking up product availability in other locations? You waste a lot of time on manual tasks You’d be surprised at how much time is spent on doing manually tasks that could be digitized. EKN reports that two out of three retail professionals are still forced to spend time completing physical paperwork during store visits! All these physical documents must then be analyzed and transcribed, manually – leading to further waste of time and risk of errors. Crocodile International, one of our customers, told us that their accounting staff used to spend many hours at the end of each month to manually verify inventory figures against sales orders. They were forced to because of legacy systems that didn’t communicate with each other. The delayed transaction postings also made them unable to know exactly how much stock was available at a given time. Ask yourself: Am I wasting a lot of man-hours with manual entering and double-checking of data? You can’t recognize customers across channels Today, the average shopping journey can begin with a customer seeing a new item on your Facebook page. They might then check out the item in one of your store locations, and buy it later on your eCommerce site. To engage customers, you need to be able to identify and follow them across the various channels and touchpoints they use. You must then share this information across your enterprise, and use it to create personalized interactions. Unfortunately, this is near impossible to achieve if, like many retailers, you manage each channel – perhaps each store – as a separate entity. Some companies don’t even have an integrated customer database, and valuable customer information like sales per client, payments, loyalty points, is stored in separate systems which don’t communicate with each other. The result? Duplicate information, incomplete and inconsistent records, and no clear view of who each consumer is, what they like, etc. When you don’t know your customers, you cannot design meaningful loyalty programs and rewards, deliver personalized recommendations, or offer relevant promotions. Ask yourself: Can I connect my customers’ data and use it to create personalized interactions? Or is

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Case Study: Africa Lifestyle Choose LS Retail Software and Trident as Implementation Partner

Retail ERP Software / Trident Information Systems

Africa Lifestyle Limited operates retail stores in malls and airports across Ghana, Nigeria, and several other African countries. The company carries products from popular international fashion brands such as Levi’s Jeans, as well as a wide variety of cosmetic lines including Bobbi Brown, Estee Laude’s M.A.C., and L’Oreal’s Maybelline. Africa Lifestyle Limited is dedicated to establishing a world class retail platform to deliver quality apparel, accessory, and beauty brands to customers across West Africa. The business case Before switching to LS Retail software, Africa Lifestyle Limited faced numerous challenges. The company was using a software solution that wasn’t suited for their scale and couldn’t keep up with the ever-changing demands of the fashion industry. The fashion business demands the ability to launch new collections and product ranges in short amounts of time. With their previous system, this became complicated at every step of the process: in product development, planning, production, supply chain and fulfillment. Africa Lifestyle Limited says limitations of the system included: The solution Africa Lifestyle Limited evaluated multiple solutions, but none of them encompassed of all their desired features like LS Retail software. Africa Lifestyle Limited manages its financials at their office in the UAE, while operations are managed from India and Africa, and consolidation happens at their offices in Africa. The company was drawn to LS Retail for both the system functionality in the fashion industry and the ability to manage its business remotely, from offices in different time zones, with everyone in the business working on up-to-date business information. Trident Information Systems, an LS Retail partner with consolidated experience in LS Retail software solutions, worked with Africa Lifestyle Limited on the implementation. They communicated across the company’s three different time zones and effectively coordinated with all the locations’ teams for a successful deployment. The teamwork meant the system was up and running within 3.5 months. The company decided to run the system in the cloud, as that would better support their international structure. They opted to host the solution on Microsoft Azure, a setup that has been serving them well. Benefits After moving to LS Retail software, day-to-day operations in Africa Lifestyle Limited are much easier. Satisfied with their new system and mindful of the future of their industry, Africa Lifestyle Limited is currently reviewing additional technology such as AI-powered recommendations, as well as new ways to deliver better experiences online and across the channels with virtual product catalogues and click and collect.

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Announcing Microsoft Cloud for Retail: Built for what’s next

Retail ERP Software / Trident Information Systems

2020 was the year in which we experienced disruptive change at a pace and a scale that we could never have imagined. Yet it was also the year in which many retailers embraced digital like never before. Take REI for example, which launched a new virtual outfitting service to help customers assemble bikes, find the right hiking boots, and gear up for camping trips using Microsoft Teams. Retailers who laid their digital tracks early were more agile, resilient, and ultimately positioned for growth. I’m optimistic about the future of retail and excited by the opportunity faced in retail. But as we all know, the journey past the COVID-19 pandemic has only just begun. That’s why we thrilled to announce the availability of Microsoft Cloud for Retail public preview beginning on March 31. Microsoft Cloud for Retail at-a-glance At Microsoft, we are committed to helping retailers by working side-by-side with them to co-innovate and co-develop next-generation solutions that address their most pressing business opportunities. Retail is 31 percent of the world’s GDP and that data is the demand signal for the world. Microsoft Cloud for Retail data services consolidates disparate customer data sources—your data, your suppliers’ data, the data you don’t even know about yet—to uncover actionable insights in minutes, not days. Discover retail insights from all data sources—data warehouses, data lakes, and big data analytics systems—with a single, unified experience at any point in the shopper journey. Microsoft Cloud for Retail uniquely connects experiences across the end-to-end shopper journey, using a set of capabilities that deliver more relevant personalized experiences and operational excellence for sustained profitability. Few retailers have the budget or infrastructure to “rip and replace.” Microsoft Cloud for Retail starts with a modular framework so retailers can innovate as they go. This modular and deployable solution activates both end-to-end services like curbside pickup or standalone services like Intelligent Recommendations. Microsoft Cloud for Retail is designed to give retailers the flexibility to adopt the capabilities they need to address their most pressing business needs, be it better knowing customers, empowering employees, building resilient supply chains, or reimagining retail. “We are excited to explore Microsoft Cloud for Retail as a crucial tool to bring together our stores, product, and marketing systems and unlock the power of our data,” Britten Maughan, SVP of Product and Partnerships, Lids. Let’s take a closer look at how we are integrating capabilities across the shopper journey. Demand generation Driving interest and awareness in your product or service is the beginning of the shopper journey. Using the right digital marketing channels with the right solution is critical in attracting new customers. E-commerce personalization. Showcase how well you know your customers by delivering a shopping experience that provides relevant, personalized results through Intelligent Recommendations and product search. Intelligent recommendations can help uniquely tailor experiences and increase conversion by helping customers find what they want. See how it comes to life. Digital advertising. Target, attract, and convert more shoppers by delivering engaging, personalized experiences thereby increasing customer loyalty and return on digital marketing ad spend with Microsoft Advertising. Stores and operations Retail associates or frontline workers are critical to the success of any retailer. They are the face and humanity of every brand. That’s why we’re so focused on putting retail-specific tools into frontline employees’ hands so they can deliver best-in-class, multichannel experiences in an environment where safeguards and privacy standards are built-in. At the same time offering retailers the ability to create digital and smart stores to automate processes and use real-time data to improve operations. Associate operations and collaboration. Empower your frontline employees to manage their tasks when they are in the store or remote while using robust communication, collaboration, and sharing capabilities, as well as use shared device management for business continuity. Digital and smart stores. Use real-time observational data to improve in-store operations, keeping check-out lines short and shoppers happy. Optimize your retail space by analyzing customer movement and product status to maximize sales. Purchase Be it online, in-store, or via social shopping, at the point of purchase we offer connected tools to drive conversion, with on-site advertising, social selling capabilities, and secure payment enablement. Anywhere commerce conversion. Enable shoppers to purchase whenever, wherever, and on whatever device they choose supported with intelligent tools to deliver personalized, intuitive, and relevant shopping experiences. Maximize customer conversion and increase your average basket of goods with Microsoft Dynamics 365 Commerce Loss and fraud prevention. Protect your revenue from fraud using artificial intelligence (AI) to understand and detect patterns of fraudulent transactions across the shopper journey. Provide your employees tools to help decrease fraud costs, improve the customer experience, and streamline operational efficiency with Microsoft Dynamics 365 Fraud Protection. Fulfillment and service How do you get the physical product into the hands of the customer? Streamlining operations to make the delivery process as seamless as possible, with integrated customer support to help consumers at any point in the sales cycle. Multichannel fulfillment. Delight customers with streamline curbside pickup and buy online pick up in-store (BOPIS) operations with simplified payment processing and customer notifications. Increase employee effectiveness with optimized time management and infusing intelligence across your sales operations with AI capabilities that improve customer experience and drive better ROI. Integrated customer service. Streamline customer service while empowering your employees to foster lasting relationships with customers via insights and delivering consistent engagement across online and offline channels. Post-purchase The journey then continues with our insight’s capabilities enabling retailers to better understand customer demand signals and cross-channel behavior with intelligent post-purchase analytics. Shopper analytics. Unlock data insights across every touchpoint of the shopper journey enabling better customer insights, better operations, and overall a better customer experience. Use Microsoft Dynamics 365 Customer Insights and Azure Synapse to bring together multichannel data in real-time to create a full view of your customer, so you can take relevant actions to increase customer loyalty. Merchandising and distribution These customer insights feed into and inform the supply chain process of demand planning, inventory management, pricing, and distribution. Our intelligent supply chain capabilities are designed to ensure channel operations are optimized so

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The future of the Point of Sale: why retail is going mobile, contactless and more personalized

Retail ERP Software / Trident Information Systems

Despite the undeniable rise of online, physical retail and the experience that goes with it – going into a store and discovering new products, seeing, touching and testing them in person, trying them on, and asking a store associate for advice – remains critically important. Over the past decade, POS systems have evolved from a static cash register at the checkout point to a collection of valuable touchpoints that sit at the heart of the entire retail experience. Moving on, POS technology will move from a transactional role to one of consumer empowerment, bringing the shopping experience to wherever the customer wants it, however they want it. “What we’re seeing retailers deploy now is typically applications which run a little bit in the cloud, a little bit on a mobile device, perhaps on the associate’s device, perhaps on a fixed device, perhaps even on the consumer’s own device,” said George Lawrie, vice president and principal analyst at global research firm Forrester. “The technology is now in place to do that. But also to mine a terrific amount of information and to give people some contextual content depending on where they are, what time of day it is, what day it is – that’s making a terrific difference.” Here are some ways in which the POS is evolving and how it is helping transform the customer experience for the better. 1. Moving the POS to the consumer’s device Running a POS on a mobile device like a smartphone or tablet is already commonplace in the industry. And while retailers are still exploring the opportunities that this approach offers, they also recognize that more customers expect to be able to interact in the retail environment with their own mobile devices too. UK retailer Marks & Spencer launched its Mobile Pay Go consumer app to beat long queues in its busy city stores and provide customers with a checkout-free payment option. Using the app, customers can purchase their lunch in under 40 seconds. “Making it as easy as possible for customers to come in, purchase our products and be on their way is hugely important to us,” said M&S Clapham Junction store manager Joe Erskine. Other retailers are taking a similar tact, introducing mobile POS in stores but also adding scan, pay and go functionality to consumer apps, putting the power of the transaction in their customers’ hands. Spar and Eurospar convenience stores in Northern Ireland introduced this type of mobile app so that customers can check whether items are in stock before they leave their homes, and build shopping lists ahead of planned store visits. But the convenience extends well beyond planning ahead. Using the app, they can be guided around the premises using aisle satnav, scan goods as they shop and check allergen, dietary and even sustainability information, such as the recyclability of each item’s packaging. 2. Cloud-based technology Retail employees need to be able to access store transactions or sales data quickly from their devices wherever they are. Cloud technology is now widely adopted across the retail industry, also because it enables retailers to integrate customer, transaction and inventory data with omnichannel orders, and make all the data available in real time for store associates. This wealth of information also empowers retailers to deliver personalized brand experiences, offer endless aisle shopping, create offers that resonate with customers and optimize store fulfilment and inventory management. UK grocery retailer Waitrose is giving some of this functionality back to its customers: they can now build a basket in the cloud which can be accessed and added to on any device. It means the customer can begin the shopping journey on the mobile, adding the basics they know they need, then add more stuff on their laptop at home. Once they’re in store, they can scan more items in before they pay. At the same time, they know they’re getting the items for the best possible price as the same promotion engine runs across all channels. With consumer habits changing quickly, it’s important to have technology that keeps you ahead of the competition. A big advantage of cloud-based POS solution are the automated updates and upgrades. New features and functions are automatically added to the entire network as soon as they’re made available by the technology provider, enabling retailers to keep pace with change. 3. Personalizing the experience A recent Epsilon survey of 1,000 US adults found that eight in ten want personalized offers and experiences from retailers. In another survey by Accenture, 91% of consumers said they tend to shop with businesses who know them and give offers and suggestions that are relevant to them. Today, POS software can help you tailor the experience to the needs of each customer. For example, a POS with clienteling functionality allows you to identify customers who have a profile with you, enabling store associates to deliver highly personalized and relevant product advice. Using machine learning (ML) you can take this a step further, and identify the products a customer will want to buy again in the future based on their past interactions. At the POS, then, an ML-powered recommendation engine can automatically generate a list of suggested products, which the store associate can use to make personalized recommendations. Intelligent retail will probably extend to more touchpoints in the future. Every time a customer shops in an Amazon Go store, for example, Amazon learns so much from their shopping behaviors to the point where it’s highly feasible in the not-too-distant future that they will be prompted to buy staples that they haven’t picked up recently or have recipes suggested to them based on items already in their shopping cart. Hyper-personalized, dynamic promotions will likely become the norm. So when a customer scans a product, they could automatically be pointed to another item they usually buy which is on offer on the same aisle. Or if they input their dietary requirements and health goals, they could have alerts and guidance pop up on their device as they shop. 4. Contactless tech The Covid-19 crisis has accelerated adoption and development of contactless technology. Contactless payments have come of age: a recent survey by Rapyd found

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Build Loyalty and a Seamless Customer Engagement Through Mobility for Retail

Retail ERP Software, Retail POS Solution, Uncategorized / Trident Information Systems

With mobility redefining the way retail industry is currently operating, there is no exaggeration that smart phones have brought a new lease of life into an already complex web of multichannel retailing. Needless to say, enterprise mobility has become the new enterprise experience – a unique way of transacting business and improving how people work in every area – either desk or in the store. In this perspective, many retailers are concentrating on investing exclusively on consumer mobile apps. This is a new beginning that is gaining rapid momentum – empowering stakeholders like store associates, managers, partners and consumers with mobile solutions to fully transform the customer experience. Unique Challenges for the Retail Industry Promotion of new brands, based on whether they are in the store, on the road, or at home Consumer access to myriad choice of products, models and styles Rising consumer demands to provide excellent customer service Enormous and disparate amounts of consumer and business data to collect and analyze No proper analytics to model and forecast different scenarios. Harness the power of mobile solutions to transform your business! Gone are the days when store was just a retail floor; it's now a virtual shop operating 24/7 connecting your employees, partners and customers. This means all these stakeholders require mobile solutions to transform and define the way they learn team work and shop to build loyalty, augment sales and improve their overall RoI. Some of the typical areas of retail where mobile can have significant impact are: Store Operations Through centralized POS management and back of store transformation, retailers can remotely manage both fixed and mobile POS systems from a single location. Access real-time data anytime, anywhere, and meet seasonal demand by instantly provisioning workspaces as needed. Resourceful shelf-space utilization by field associates through apt mobile planogram. Loss Prevention Audit Analytics Supply Chain Enhance decision making and fulfilment with real-time visibility and collaboration. Enable faster time-to-market with new products. Minimize wastage, shrinkage, obsolescence and expenditure. Streamline stock fulfilment. Marketing & Logistics Offer personalized promotions, resulting in enhanced customer loyalty. Augment store visits by leveraging location-based features. Offer location based services such as loyalty rewards and status media preferences. Leverage mobile commerce to offer superior shopping experience. Customer Service Offer more reach to your customers via mobile catalogue browsing, ordering and store pickup. Enhance customer in-store experience with mobile checkout. Let your customers have instant access to store price and products availability, enhancing their customer satisfaction. Minimize margin shrinkage and lost sales by providing a seamless multi-channel store experience to your customers. Mobilizing Retail Analytics A real-time reporting tool for retail businesses Monitor traffic patterns and transactions Customize graphs and tables to highlight certain metrics Measure all aspects of the business that matter Understand shopper behaviors and discover opportunities Contextual Retail IOT Platform Beacon based proximity marketing solution Deliver highly relevant message to shoppers Setup campaigns to target individual shoppers Analyze each campaign with detailed insights CMS to build micro locations and create personalized messages Extend your brand’s reach on consumers’ devices

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LS Retail is now LS Central & Trident is LS Central Gold Implementation Partner

Retail ERP Software / Trident Information Systems

LS Central is Centralized Software solution for Restaurants and food services industry, this is all in one complete suit to manage front office to back office operations, inventory, customer service, online food ordering, Trident as LS Central Implementation Partner offering Retail ERP implementation, Support & training

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How to reduce queues in your retail store and keep customers safe

Retail ERP Software / Trident Information Systems

Consumers hate standing in line at the store. This is nothing new. Nine out of ten UK shoppers interviewed by Box Technologies and Intel revealed they avoided stores with long queues. When Amazon opened its cashier-less, checkout-less store Amazon Go, many hailed it as a much-needed revolution exactly because it eliminated the need to queue to check out. Since Covid-19 hit, long lines have gone from being simply a nuisance and a waste of time to a potential hazard. As a retailer, how can you reduce the risk of lines forming without going the Amazon Go route? Here are six ideas. 1. Bring the register to the customer with mobile POS Today, the most advanced retail software solutions enable you to run the Point of Sale (POS) on mobile devices like tablet computers or smartphones. Your staff can look up information, scan items, close transactions, accept payments and print receipts anywhere the customers are, both inside and outside the store premises. No need for customers to line up at the register and wait for their turn. Another advantage of mobile POS is that you can easily add more devices when needed, without having to devote space to extra registers. [Download our whitepaper “No more strings” to find out more benefits of adding mobile Point of Sale to your in-store experience] 2. Add special stations for complex processes Simple sales are usually fast to handle, so a line of customers simply buying items usually flows rapidly. On the other hand, more complex processes like returns, custom orders or loyalty program signups can take longer, and slow down the line significantly. Since simple sales usually outnumber complex ones, you can reduce the average waiting time having a special service station for shoppers who need extra help, for example those needing refunds, exchanges, special orders and more. 3. Experiment with virtual queues With a virtual queue machine, customers can take a number and secure a place in a queue without actually having to stand in line, close to each other. Although these kind of machines are common in service centers like post offices and banks, they are not as widespread in retail stores, especially at the register. My local electronics store, for example, uses virtual queuing for customers looking for assistance, but relies on traditional lines at the register. Are they missing an opportunity? An added reason to try out virtual queues is that they give customers the time to wander around the store while waiting – a great opportunity for them to see extra items they might want to add to their cart. 4. Set up one-to-one appointments Not all retail store visits need to be unplanned walk-ins. If a consultation or special attention is required, more retailers are encouraging people to book a time beforehand, so they can be given the time and attention they need. Jewelry chains Watches of Switzerland and Goldsmiths, Mappin & Webb started booking one-to-one appointments with customers as soon as they reopened their stores after the temporary pandemic closures. Craig Bolton, executive director of The Watches of Switzerland Group, says that his company set up 13,000 one-to-one virtual and in-store appointments in the last two weeks of July alone. Although this format may not fit retailers in all industries, reservations can help organize the flux of incoming visitors and ensure that you have the time and space you need for your customers. 5. Add “scan and go” tech The latest revolution in Point of Sale technology sees the POS move into the consumer’s hands. Scan and go mobile apps allow consumers to self-serve in the shop, using either their personal mobile device or a provided handset to scan items and pay. The process is different from traditional mobile POS, not just because customers take care of the scanning themselves but also because items are scanned as they are added to the cart. Although for now Scan and Go technology is most common in grocery stores, there is no reason why retailers in other sectors shouldn’t take advantage of it. In a fashion, health, electronics or DIY store, customers would benefit from the ability to add items to the basket at their convenience while limiting human-to-human contact. Scan and go apps have other benefits, too. When they scan aa barcode , customers can see all the product details, including information like nutrition, components or ingredients and care instructions– a great way for shoppers to get all the extra information they need to make a buying decision without having to touch the product. 6. Empower your staff with intuitive, reliable tech Is outdated, slow technology one of the causes of long lines in your store? One of our customers told us a horror story of their old POS breaking down during the Christmas Eve rush. “It was a nightmare: one of our cash registers locked up, causing all of the systems in our main store to go down. Lines wrapped around the store because we had to process all transactions manually by writing everything down. We easily lost $20,000 that day, and who knows the long term effects it had on repeat business.” His conclusion? “The most important criterion when choosing a system is reliability.” Take a hard look at your technology: is it still serving your customers adequately? When selecting new software, look for systems that ensure short transaction times. Long queues used to be a luxury problem for a retailer; not anymore. Do you need help finding the right technology to give customers a safe, pleasant experience in your stores? Do not hesitate to contact us.

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Why it makes sense to move your retail management software to the cloud

Retail ERP Software, Retail POS Solution / Trident Information Systems

As a successful retailer, chances are you are already running some of your IT functions in the cloud. That’s smart. The next logical step is to move your entire retail management system to the cloud, and go from the on-premises version to its software as a service (SaaS) one. But even if you know that the cloud is experiencing exponential growth, and that you will, one day, take the leap, you may be hesitant to do it now. Perhaps you are afraid you’re not ready for the change. Perhaps you have security concerns. Maybe you can’t clearly identify which practical, day-to-day benefits you’d get from moving to the cloud. Whichever your reasons, you want the best for your business, and you care about staying competitive. You want to make the right decision, and employ technology that will propel you forward today and tomorrow. While you are debating whether the cloud is for you, here are 8 good reasons why you should consider migrating your system. 1. Stay up to date, automatically With traditional on-premises software, businesses are responsible of keeping their hardware and software up to date. In order to stay current (and safe), they’d need to purchase new hardware every few years, and to update their software every few months. But in reality, retailers usually have more pressing concerns than keeping track of the latest software patch or upgrade. And if the company is using multiple software solutions and there are integrations in place, a system upgrade can become a costly and lengthy project. As a result, many companies end up with outdated IT environments that work, but don’t really support the business, and may even hinder it. In the worst cases, this old tech might reduce the company’s ability to grow and take on new projects, or stay on top of consumer demands. When you are using SaaS in the cloud, all these concerns belong to the past. You don’t need to worry about periodic maintenance, or to budget for expensive and complicated software upgrades. Instead, your supplier takes care of updating your software regularly. And if you have configured your add-ons correctly, you can maintain all your extensions, and even your configurations. SaaS software guarantees that you are always, automatically, on the latest version, and can use all the new functionality that comes with it. 2. Enhance productivity with intelligence One of the biggest advantages of the cloud is the advanced computational power it offers. Tasks that until yesterday were too complex for even the most powerful computer, for example predicting future sales patterns, are now within reach of any retailer. Businesses can run their data into Artificial Intelligence (AI) and machine learning (ML) powered tools available in the cloud, and without having to pay for extra servers or data scientists, they can get the answers they need, with minimal effort, very rapidly, and at a fraction of the cost than comparable on-prem technology. There is a wide variety of AI tools available in the cloud, giving businesses infinite possibilities to improve their effectiveness and productivity. AI can also help make smarter decisions, and deliver more personalized, to the point customer service. Would you like to send personalized promotions and special deals to your customers based on their shopping history and specific tastes? Are you thinking about adding a chatbot or virtual agent as a first-line customer support? Or perhaps you’d like to offer intelligent search on your e-commerce site? When you run your software in the cloud, all these initiatives are accessible to you, and can be started within a very short timeframe. But AI can do much more than help deliver bespoke customer experiences. You can use optimize your inventory with advanced forecasting that can factor seasonality, promotions, trends, and product substitutes and complements into your forecasts. You can refine your hiring practices with intelligent talent acquisition solutions. You can simplify searches across your catalog for both staff and customers using AI-powered accurate product tagging applied to images. When you infuse your business with intelligence, you also make it more proactive, agile, and profitable. 3. Guarantee business continuity with a reliable infrastructure With traditional in-house IT setups, businesses are at constant risk of downtimes and failures. On-site servers can’t usually guarantee a consistent performance, and if a key piece of your hardware breaks down, you may be left unable to serve customers or close sales – and could even risk losing your business data. As regards reliability, a traditional infrastructure usually necessitates a disaster recovery plan, requiring you to build redundancy, carefully monitor conditions, having dual firewalls and more – in short, you need to budget for time-consuming, expensive, complex monitoring. Switch to SaaS software, and you can step away from all of these problems. Even if you experience a hardware failure – say your computers or servers break down – you won’t lose your data, as it is safely stored in the cloud and can be accessed when and as you need to. The cloud also guarantees higher reliability. Large cloud services like Microsoft Azure, with expansive resources and entire dedicated teams, have already built in redundancy, from failover hardware to datacenters located across the world. As a result, Azure, the service where the cloud-based version of LS Central resides, can guarantee 99,995% uptime, and top security features. 4. Respond quickly to changing market conditions You know how important speed of action is in the retail industry. Yet, traditional IT environments are all but agile: even a project as simple as adding new servers or applications can be very time consuming. First, your IT staff needs time to procure the hardware or software that will fit within the current infrastructure. Then they have to set it up and test it, and finally, they’ll have to go through implementing it. In the past, this process was the only way to implement change. Today, this is an outdated and ineffective way of operating – especially when the businesses you are competing against are agile and unburdened by traditional infrastructure, such as e-commerce players. To stay

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