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7 tips to deliver better online grocery shopping

The boom of online grocery shopping has been a long time coming. In 2015, more than one third (37%) of shoppers in Asia-Pacific regularly shopped for food online, Nielsen reports. Although in the rest of the world online grocery shopping was less common, there was already a growing trend, which has only become more pronounced. According to projections by Deutsche Bank, online grocery shopping is expected to expand at a compound annual growth rate (CAGR) of 28.2%, which is significant if compared with a 2.5% CAGR for total grocery sales. Supermarkets have had time to prepare for the shift to online, but not all of them have stayed on top of trends. When, due to necessity, consumers worldwide moved massively towards online shopping, some supermarkets found themselves suddenly out of the race. Today, the businesses who didn’t believe and invest in omni-channel are facing the harsh consequences of their decisions. Online shopping has been gaining ground quickly among all ages and geographies, and there is no reason to believe this popularity will fade in the upcoming months. This means there is no better time than today to invest in improving your e-commerce capabilities. Here are seven tips to get you started. 1. Focus on speed and ease of use Simplicity and usability of the platform should be your top goals: Make it easy for people to register, find the products they need, add items to the cart, review and edit the order and pay. Enable filtering per sub-groups of items to speed up search. Your customers would rather not have scroll through a hundred-item long list of “bread and pastries” to find the apricot-filled croissants they are looking for. Make sure you include all relevant product information. Feature high-quality pictures, and clearly label brand names, price, ingredients with nutritional value and allergens, and pack size. Include expiry dates wherever possible. If a shopper knows that the Greek yogurt lasts three more weeks, they might buy three packs instead of one. Support returning shoppers. Give customers the possibility to recreate previous orders quickly and activate shopping lists where people can add staples and family favorites. Allow registered customers to see their buying history and to share the basket with other family members. Ensure short page load times. If your site is too slow to load, buyers may abandon their cart without completing the purchase. 2. State the important information up front How annoyed will your online shopper be when he finds out that his postcode is not eligible for delivery, after he spent a full hour adding products to the cart? For retailers, it pays off to be clear and provide all needed information from the start. Buyers should be aware of shipping prices and times, delivery restrictions, geographical areas included in the service and special conditions before they have added a single item to their cart. When it’s time to check out, make sure that all the steps are clearly labelled, and that shoppers know what’s coming up in the process. Consider adding lines that clarify where the customer is at, such as “You can still modify your order in the next step” or “By clicking here, you confirm your order and accept to pay. You won’t be able to modify your order afterwards”. Consider adding a progress bar that shows the various steps (“Customer details” -> “Shipping” -> “Payment information” -> “Review order” -> “Complete and pay”). Once the order has been placed, include an “order completed” page where all the key information is summarized: items purchased, delivery and payment information, time of order, and what the customer should expect (an email? A call? A link to track the shipment?). 3. Think of the different platforms Today, more consumers access websites from mobiles than from computers. According to data from marketing site The Drum, last year 63% of traffic and 53% of sales on retailers’ eCommerce sites happened via mobile. As the preference for mobile shopping is only going to get more common, you should ensure that your website performs well on mobile devices. Here are some questions you should ask yourself: Is my e-commerce site responsive? Are the buttons big and easy to tap? Are the text fields large and easy to type into? Are pictures clear? Can people easily zoom in to see extra details? Is it easy to move through different images? Is all information visible on small screens, or do some lines disappear or end up off screen? Can customers easily move between items and categories? Is the payment process simple and easy to follow? Many consumers start a transaction on a device and continue it on another one. If when they resume the transaction they lose all the items they had already added to the cart, they may not be bothered to start over again – and you’ll lose that transaction. Enable saving the cart for logged in customers, so they can easily pick up transactions on different devices, at their pace and convenience. 4. Make it easy to navigate On your e-commerce site you can easily display a larger product selection than in your physical locations. If you decide to go for the “endless aisles” style, make sure you organize the selection so that customers can easily find what they need. Offer top-level categories that can be accessed from the top menu. Enable customers to filter and sort items by price, brand, group, review scores, etc. Make sure information is easy to skim through. Use bullet points and organize information consistently (first ingredients, then package size, then weight, then expiry date…) so users can find what they need at a glance. Make sure the “buy” button is clearly visible. Add a checkmark or confirmation text to clarify when an item has been added to the basket. Include a search function with predictive suggestions and auto corrects (“Did you mean…?”). Your customer may call “cilantro” what you call “coriander” on your site; you wouldn’t want her to leave without it just because the search gave no results. 5. Offer flexible delivery Offer several delivery options and time slots, and be specific with your delivery times. The best practice is to offer precise delivery windows, and allow people pick the one that best fits their schedule. The more precise you are, the more likely you are customers will decide to shop with you. Nielsen’s “Global Connected Commerce Report” advises offering 30-minute interval windows – provided you can

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Reduce supply chain disruptions with AI, IoT, and mixed reality

Disruptions in global supply chains have significantly increased over the last decade, fueled by a myriad of triggers ranging from trade wars, demand surges from social marketing, natural disasters, and most recently, the recent COVID-19 pandemic. Updates to Microsoft Dynamics 365 Supply Chain Management in the 2020 release wave 1 help organizations proactively transform every aspect of manufacturing and supply chain operations to reduce disruptions. These new and updated capabilities drive automation and reduce downtime using IoT and mixed reality, and provide the agility to re-plan production in real time to dynamically changing demand. In fact, the agility enabled by Supply Chain Management is currently being leveraged by a consortium of major UK industrial, technology, and engineering businesses from across the aerospace, automotive, and medical sectors that has come together to produce medical ventilators for the NHS. Reducing the risk of supply chain disruptions As the threat of disruptions increase, companies are pressured to ask if the supply chain is ready for the next event, pushing them to build a more resilient supply chain to ensure business continuity for them and their customers in the most cost-effective manner. More companies will start buffering for risks and move from a “Just-in time” mentality to a “Just-in case” mentality. Factories will need to transform rapidly to adapt to change, serving a wider range of products produced in smaller batches with lower set up time, faster throughput, and the ability to quickly respond to fluctuating demand and customer expectations. Companies are likely to move from single supplier to multi-supplier and single location to multi-location models for mission critical parts even if it is cost prohibitive in order to reduce the impact of supply chain disruptions. To reach this optimal state of agility and delivery speed, manufacturers need to adapt every aspect of the supply chain to enable tools, equipment, and people to become instrumented, interconnected, and intelligent—a state of persistent adaptive learning and optimization as more data is available to tighten links between manufacturers, suppliers, and customers. The latest release from Dynamics 365 Supply Chain Management enables customers to reach this optimal state by proactively transforming their manufacturing and supply chain with predictive insights and intelligence from AI, IoT, and mixed reality—across planning, production, inventory, warehouse, and transportation management—to maximize operational efficiency, product quality, and profitability. Train workers faster with integrated mixed reality learning experiences Dynamics 365 Supply Chain Management is now integrated with Dynamics 365 Guides to help mainstream mixed reality for manufacturing. Companies can deliver a faster ROI by getting the workforce trained sooner with fewer trainers and with an interactive learning experience. Workforce efficiency can skyrocket with step-by-step instructions that guide employees to the tools and parts they need and how to use them in real work situations, available at a glance on a Microsoft HoloLens device that keeps their hands free to do the work. Dynamics 365 Guides can not only eliminate costly errors in production but also improve workforce safety. Companies can significantly reduce asset downtime by making asset maintenance skillset-agnostic and avoid costly waiting time for a specific expert to perform maintenance on an asset. The guides are extremely easy to author and do not require any coding. A guide can be authored by simply writing the step-by-step instructions on a PC followed by picking and placing the holographic parts and inbuilt icons on the machine where the work is happening. Introducing Dynamics 365 Guides for HoloLens 2 Dispatch the right resources at the right time Dynamics 365 Supply Chain Management is now integrated with Microsoft Dynamics 365 Field Service. Customers can significantly reduce downtime of geographically dispersed mission critical assets by automating field service operations so that the right resources—workforce, machines, parts, and tools—are available at the right place, at the right time, to proactively maintain them. Companies can improve the overall equipment effectiveness (OEE) of their geographically dispersed mission critical assets by performing predictive maintenance based on real-time performance data from IoT and field data from Dynamics 365 Field Service. Traditionally, disparate systems hinder the ability to accurately forecast demand for critical and expensive parts frequently used in both service and new production. Due to lack of forecasting for service demand, companies constantly take parts from production to fulfill the service demand, and vice versa, to deliver good customer service. This often creates a shortage for new production and significantly impacts on time delivery to new customers. As a result, the company is unable to deliver a delightful customer experience on both fronts. This integration will eliminate the need for disparate systems and significantly improve the forecast accuracy of these mission-critical parts due to real time tracking in the service supply chain. Seamlessly integrate IoT capabilities Dynamics 365 Supply Chain Management now offers out-of-the-box IoT capabilities that leverage Microsoft Azure IoT Hub to connect signals from mission-critical assets with business transaction data. Manufacturers can improve uptime, throughput, and quality by proactively managing shop floor and equipment operations with a real-time view of their entire production and stock. This will significantly reduce costly downtime of business-critical equipment by performing predictive maintenance before disruptive failures occur. There is no coding required to implement these out-of-the-box IoT scenarios on your manufacturing floor today. Dynamics 365 Supply Chain Management and IoT Intelligence customer spotlight with Majans Improve on-time delivery with real-time production planning The Planning Optimization Add-in for Dynamics 365 Supply Chain Management enables companies to improve on-time delivery by performing production planning in real time, accounting for dynamically changing customer demand, material availability, and capacity constraints across multiple sites and warehouses. It also enables customers to improve inventory turns by right-sizing inventory levels based on dynamically changing customer demand and capacity constraints. This helps eliminate excess and reduces slow moving inventory. Planning Optimization Add-in for Retail and Distribution is available and Production planning is currently in preview.

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THE TOP 10 REASONS WHY SMBs SHOULD INVEST IN THE CLOUD

Small to medium-sized businesses (SMBs) are lagging behind their enterprise counterparts when it comes to cloud adoption. With the new year (and new decade) fast underway, a recent Microsoft study showed that more than 96% of enterprises are using the cloud, compared to only 78% for SMBs. And while the use of cloud-based productivity apps like Office 365 has steadily grown among these smaller companies, their continued reliance on legacy software in key business applications such as ERP or accounting is impeding them from competing effectively with today’s top players. Given this situation, moving to the cloud should be an obvious priority for SMBs, but many myths and misconceptions still exist regarding the benefits of cloud technology. Below are the ten most crucial and game-changing benefits that SMBs have reported after investing in cloud solutions. 1 –  Greater profit and ROI Simply put, companies that move to the cloud make more money. And not by a small percentage, either. SMBs that invest in the cloud report up to 25% growth in revenue and up to 2x the profits over those who don’t. Embracing the cloud is simply a better path to faster growth. Additionally, cloud deployments provide a greater return on investment (ROI) than traditional on-premises software projects, especially in ERP and CRM. For example, Nucleus Research determined that companies that use Microsoft Dynamics 365 see a return of $16.97 for every $1 spent. That’s well above the average for on-premise ERP and CRM applications. 2 – Lower costs and CapEx Cloud subscription models eliminate up-front capital expenditures (CapEx) like the high cost of hardware and software licenses for projects like ERP software implementations. They also eliminate server and infrastructure setup, update, and maintenance fees—not to mention the resources saved on software upgrades, energy costs, and underutilized computing resources 3 – Unparalleled business flexibility Cloud software allows small businesses to remain always-on regardless of location. In today’s mobile and cloud-first world, the ability to be productive on any phone, tablet, or laptop provides the flexibility required to quickly adapt to changing information and business needs. This means more agile operations and happier customers 4 – Faster IT innovation The hassle and cost of routine IT maintenance tasks can be effectively offloaded to the cloud, enabling IT resources to focus on more strategic tasks like addressing problems, improving user experiences, fostering user adoption and best practices, and getting more value out of systems and processes 5 – Seamless, automatic software updates With cloud computing, all software updates are handled automatically, so critical systems always have the latest functionality and security features. This effectively ensures that all the benefits of a vendor’s ongoing R&D nvestments are transferred to their customer’s business, without that business having to dedicate any time or additional resources 6 – Cost-effective scalability SMBs need increased flexibility to grow and scale without hassle. With the cloud, as an SMB adds users, generates more transactions, or adds more data, services dynamically scale to manage the workload. This eliminates the need to pay for more hardware or maintenance to support business growth. As a bonus, SMBs only use the energy they need for their cloud apps. Since servers aren’t running idle waiting to be utilized, operations become more energy efficient, reducing the carbon footprint of the business. 7 – Improved collaboration and productivity Digital, cloud-based workspaces offer the opportunity to collaborate more effectively and remove data silos to enable greater employee productivity. Additionally, cloud-based office productivity suites and all-in-one business management solutions possess integration capabilities that simply can’t be matched by on-premises software. Cloud computing also allows teams to be productive, regardless of their location. This enables businesses to offer flexible working arrangements that create a healthier work/life balance and happier employees without sacrificing productivity. 8 – Seamless software integration Cloud applications are typically compatible with Application Programming Interfaces (APIs) that simplify integration, while automation tools like Microsoft Flow facilitate stitching them together without any custom code. Data and systems can be connected like never before, resulting in new levels of speed and efficiency. 9 – Superior security and data protection Small businesses are the most common victims of security breaches. In a recent study by ComScore, over 40% of small businesses were worried about data security before moving to the cloud. After making the switch, 94% of businesses reported security benefits they had been unable to achieve with their previous on-premises resources. Furthermore, physical hardware protection has always been a challenge for SMBs. Laptops get lost or stolen all the time. In addition to the replacement costs, there is the even greater cost of losing important or sensitive data. When storing and backing up data in the cloud, however, data is available and protected regardless of what happens to personal devices. 10 – Increased competitiveness Moving to the cloud gives SMBs access to enterprise-class technologies that were previously only available to the industry’s top players. With the cloud, any business can run on the exact same systems used by the largest, most sophisticated companies in the world, enabling them to innovate and act faster than competitors that manage on-premises legacy systems. In conclusion, with cloud software now available that is purpose-built for SMBs to run their sales, marketing, service, accounting, operations, supply chain, and project management activities—all from a single, connected solution infused with AI and advanced analytics—there’s never been a better time for small and medium-sized businesses to make the move to the cloud. Connect with our cloud expert for any query or requirement at –  info@tridentinfo.com

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New AI features connect and extend insights across the organization

Today we’re unveiling new and enhanced artificial intelligence (AI) capabilities across Dynamics 365 applications, as well as a new solution to help project-centric services organizations transform their operations. Joining more than 400 new and updated features in the 2020 wave 1 release, these new capabilities expand a fast-growing set of applications powered by AI-driven insights, and further propel our vision to empower every organization to unify data across the business and use it to power personalized customer experiences and processes. Personalize customer experiences with unified data and unmatched time to insight Customers expect personalized and consistent experiences across every touchpoint. Many organizations, however, struggle to modernize the customer experience, often due to disconnected systems and data siloes that can’t deliver the full picture of the customer’s journey across websites, purchases, service calls, and mobile apps. Updates to Microsoft Dynamics 365 Customer Insights, Microsoft’s customer data platform (CDP), will help solve these issues. We’re introducing new first and third-party data connections to further enrich customer profiles that can be updated and activated in real-time, as well as enabling deeper insights with Microsoft Azure Synapse Analytics. Customer Insights will now uniquely enrich profiles with a combination of proprietary audience intelligence and 3rd party data sources such as demographics and interests, firmographics, market trends, and product and service usage data. Customers can also integrate Microsoft Forms Pro, the simple, powerful enterprise survey solution, to bring in the valuable voice of the customer across channels, allowing organizations to act on insights based on changing customer behavior and perception. All of this comes together to create a holistic, 360-degree view of a customer and to update those customer profiles and activities in real-time enabling organizations to know their customers and improve engagement. Customer Insights is built on a powerful and flexible platform that enables full extensibility. Organizations can derive deeper insights by using Azure Synapse Analytics, which combines customer data with enterprise and streaming data to improve data completeness, run high-speed analytical processing, and build custom machine learning models. This allows organizations to predict customer needs with insights and get guidance on the next best action to reduce churn and capitalize on revenue opportunities for the lifetime of a customer relationship. Organizations can act upon these insights in real-time across multiple destinations through prebuilt APIs to enable onsite clienteling, website personalization, dynamic marketing campaigns, and effective ad targeting. As part of the wave 1 release, we’re expanding the availability of Customer Insights to government cloud computing (GCC) environments helping to improve the citizen experiences essential to modern government. This means our government and public customers with higher compliance needs can now leverage Customer Insights to better understand and interact with citizens, empower employees, and transform cities at scale. Automate sales forecasting with predictive analytics In addition to expanded AI capabilities on our customer data platform, we’re extending the ability for sales professionals to forecast sales more accurately and introducing a new, unified engagement center for inside sales representatives. Available now for Dynamics 365 Sales and for Dynamics 365 Sales Insights, new manual and predictive forecasting capabilities empower sales organizations to have a better understanding of the pipeline, more accurately predict results, and gain visibility into future performance. The predictive forecasting capabilities enable the proactive decision-making needed to meet sales goals. Dynamics 365 does this by extracting patterns from customer relationship management (CRM) data, current and historical leads, won or lost opportunities, contacts, accounts, customer interactions such as emails and calls, and more data sources, and then projecting these patterns into the future. Best of all, anyone can access the insights, no data scientists or tech experts needed (a big change from some other forecasting systems). With a new engagement center designed to accelerate sales, we’re giving each inside seller a streamlined way to quickly triage, research, and engage new leads or opportunities. This provides them with their own prioritized work queue to take action on the highest priority leads and tasks based on built-in predictive scoring from Dynamics 365 Sales Insights and new, configurable sales cadences. The experience helps sellers stay in the context of Dynamics 365 and quickly move from one lead or opportunity to the next in an AI-prioritized work queue, without needing to switch views to take the next best action. Additional embedded AI capabilities offer sellers a path to a warm introduction, and guidance from the assistant. Transform the back office with AI-infused finance insights Not only are we expanding AI capabilities for customer and sales insights, we’re also bringing the power of AI to the finance department. Microsoft Dynamics 365 Finance Insights, coming to preview in May, accelerates your digital transformation by bringing the power of AI into your finance processes. As organizations look to make decisions rapidly, reduce risk, and focus on strategic initiatives, it’s critical to free finance from repetitive, time consuming and low value daily activities. Leveraging the power of AI, Finance Insights enables you to not only quickly understand and act on your company’s cash position, but also to take proactive action to improve it. Menial tasks are automated or removed, the barrier of developing or hiring AI-expertise is bypassed, and you’re left with insights to move your business forward. Our continued investment in expanding AI capabilities across Dynamics 365 helps your organization accelerate digital transformation initiatives while empowering employees with insights to drive better business outcomes every day. Optimize project success and profitability with the ability to drive operational excellence across service-centric organizations How people work today has changed, as has the way organizations run their business operations. Companies across all industries are innovating business models to support project-centric service offerings. And while business optimization has gotten easier with the rise of mobile and cloud technology, organizations continue to stitch together systems and struggle with managing data across disparate systems. These data silos within project-centric businesses and teams are negatively impacting business model transformation, customer acquisition, employee retention, project delivery, and business profitability. Today we’re announcing a new Dynamics 365 application that connects cross-functional project teams, providing the visibility, collaboration, and insight needed to drive the success of project-centric organizations. Microsoft Dynamics 365 Project Operations, which will be generally available on October 1,

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When do you know that your business needs a CRM software?

[vc_row][vc_column][vc_column_text]Customer Relationship Management is a process of managing or organizing prospects throughout the sales life cycle. The more the advancement in serving the clients, the more will be the payment stream for the Company. Trident’s CRM software solutions happen to be one of the most effective and efficient CRM software that could easily cut overhead costs and give highlights which demonstrate helpful to different business firms. Many CRM software programs available have several features that can be used or restricted – so in effect a business can modify to make their own CRM software. However, utilizing CRM software gives various advantages to both organizations and customers and that is the reason each genuine business has implemented some of the other CRM applications. So who can opt for Trident’s CRM software? A simple response to that question would be “Any business with customers would utilize CRM“. However, in the real world, it is not just as simple as that. Choosing an appropriate CRM software solely depends upon the business process along with a range of profitable features. Below are the type of Businesses that could gain benefit from using Trident’s CRM software solutions. 1- The business that uses any form of Marketing:  For any business that uses marketing campaigns to promote, sell or advertise their products or services in the market through various communication mediums such as phone, email, etc. Reaching to customers in bulk within a short period as well as recording the response on the go makes it more effective to manage the marketing process. 2- A business that deals with B2B and B2C Sales: For any business that tends to cope up with the Customers to sell or cross-sell the products. Maintain relevant sales data such as documents, communication records, etc. Identify the process flow starting from Lead up to the deal gets closed. 3- A business that creates Quotations & Invoices:  Built-in invoicing module to track the quotations and invoices generated against an opportunity. Efficiency to merge the billing details into the document which can further be mailed to the customer right from the CRM software without any need to switch between the applications. 4 – A business that deals in Customer Service:  For any business that believes in increasing customer satisfaction by helping them in tracking as well as resolving the issues completely. Managing the cases within CRM as well as auto – escalations triggered on a timely basis not only guarantees better customer satisfaction but at the same helps the Management to track resource performance. 5- A business that wants to increase efficiency:  Well-organized business results in better output which can be ultimately tracked with the help of various Reports, Dashboards, etc. Well-improved or say the advance level of features incorporating in CRM with the latest release of versions has enhanced the CRM which has ultimately proved beneficial for Business growth. Thus using CRM software gives you numerous benefits to enrich both Business and Customer Relations by serving your customers better with stronger service and support. To know more about how can CRM software help you, you can check out our CRM software solution on https://tridentinfo.com/microsoft-dynamics-crm-software-solution/ and contact to our experts on https://tridentinfo.com/contact/.[/vc_column_text][/vc_column][/vc_row]

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7 Reasons to have a Retail-oriented Solution to Unite E-commerce and ERP

[vc_row][vc_column][vc_column_text]Solely brick-and-mortar retail is gradually have become the exception rather than the norm. Increasing numbers of consumers have welcomed the convenience of online retailers, allowing them to evaluate items in less time and make purchasing decisions rather than visiting various physical stores. In everyday market research, 81 percent of consumers use phones and tablets. In reply to these developments, businesses try to boost revenues by embracing ecommerce and spreading to other platforms. Yet each new site introduced by marketers raises the difficulty of their distribution chain. To integrate all channels information to make good enterprise-wide choices, they need new digital resources. To establish a consolidated database of all purchases, clients, and goods, several retail businesses prefer to incorporate their ERP implementation services with each of their distribution channels. There are however some clear benefits of using an integrated solution designed specifically for the retail sector over integration solutions for common use applications. Below are some features of built-in retail integration solutions that show the requirement of customization for a common integration framework: 1- Flexibility Over Retail Vhannels All businesses move toward cohesive user experiences. Retail-specific integration solutions enable different systems, like your point-of-sale (POS) and ecommerce system, to import and then use product descriptions into your Retail ERP Software. It means you have the same range of products throughout all the product lines, while constantly pricing and discounting those items. 2- Omni Channel Experience Retail integration solutions offer services for Omni channel purchase-online pickup-in-store (BOPIS) fulfilment which enables customers to buy an item from one channel and deliver it from another platform. They might buy a product at a retail outlet, for instance, and have it shipped to their house, or they might order it online and pick it up at a local retail outlet. The retail-specific integrated system manages ZIP-code searches for shop inventory, and shares shop pickup information between systems. 3 – Inventory Clarity Retail connectivity solutions provide an accurate representation of product availability by synchronization of inventory data throughout networks and systems on a routine basis. Entities can even merge individual warehouses and shops into satisfactory groups to enhance the control of the distribution chain. 4- Client Information Integration Your Retail ERP system will exchange customer data with your online store and other channels, using a retail-specific implementation solution. Customer data must stay consistent over digital and physical platforms and will avoid redundant information. Such knowledge could be used to generate and monitor purchase requests, and to improve loyalty program management. 5- Unified Loyalty Program A retail integration solution makes it much easier to operate a single loyalty program with consumer, pricing, and discount information integrated into your Retail ERP system. You will receive and redeem coupons, gift cards, and loyalty points across all platforms, creating better customer satisfaction and higher participation levels than a channel-specific rewards program. 6 – Single Integration Solution for Payment A retail-specific integration approach increases time to value by offering preloaded integration with major payment service vendors. The use of one integrated system for processing payments, order processing, customer data, and product inventory offers greater efficiency and lower production costs than multi-integrator dependence. 7 – Managing Multiple Languages and Currencies Retail integration technologies are planned for retail operations around the world. They have help for managing multiple languages and currencies, so you can quickly set up physical or online stores in new geographical regions. Conclusion Integration solutions intended for the retail sector provide many out of the box that would involve many months of costly customization to accomplish using platforms for general purpose integration. Trident Information Pvt Ltd provides a flexible and versatile integration solution which many international retailers use. For more information on the power of retail-specific integration, contact Microsoft ERP Partner Trident Information Pvt Ltd on https:/tridentinfo.com/contact/     [/vc_column_text][/vc_column][/vc_row]

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Turn prospects into engaged customers with intelligent sales and marketing

[vc_row][vc_column][vc_column_text] The selling landscape is undergoing fundamental changes, many of them driven by the effects of B2B customers’ experience as everyday consumers. Many retailers have created personalized, nearly immersive, online experiences for each customer. Consumers shopping for goods and services continually experience fresh and delightful interactions, from highly customized offers and recommendations to frictionless channels to 24/7 interactions. Using Microsoft Dynamics 365 for Marketing and Microsoft Dynamics 365 for Sales organisations are improving  their profit margins. The impact of B2C on B2B Today’s B2B buyers have high expectations, and those expectations will not be met if B2B buyers are accustomed to sophisticated consumer interactions in their personal lives. Executive B2B buyers are not impressed by marketing driven by large, relatively impersonal data analysis that leads to inconsistent and conflicting interactions or sales outreach that doesn’t cater specifically to their needs at the right time. The source of the problem may be largely invisible to the companies perpetuating this issue. Many organizations believe themselves to be customer-centric, while their buyers may not agree. That’s a significant disconnect. Clearly, B2B has much to learn from B2C companies. Customer experience – the rewards for getting it right Many B2C organizations have strategically embraced modern technologies like customer data platforms (CDP) and artificial intelligence (AI) to gain a 360-degree view of their customers and follow through on those insights to optimize customer engagement. The rewards for getting this engagement right are substantial. Many buyers are willing to pay more for a better customer experience. In terms of the potential benefits a great experience can have on sales success, a McKinsey study reported that organizations can expect: 10-15 percent lower customer churn 20-40 percent increase in the win rate of offers Up to 50 percent lower service costs Take a new approach B2B companies must move away from their legacy approaches based on large, relatively impersonal data analysis and move to solutions that unify relationship data across the full customer lifecycle. That way, they can gain insights that help build credibility and trust with buyers. They can run multi-channel campaigns to increase sales-ready leads, create personal experiences, and use guided process and AI to anticipate and respond faster to customer needs. They can build the ongoing, high-quality relationships that are necessary for long-term success. Four principal goals Turning prospects into engaged customers is a process. In order to achieve these goals, organizations must focus on 4 key priorities: Nurture more demand Personalize buyer experiences Build relationships at scale Make insight-driven decisions Each of these drives results by using deep reservoirs of data in making technology feel more human. Nurture more demand Relying only on conventional, basic email marketing as the primary source of leads is simply not effective enough. In fact, the more focused and demanding the customer universe is, the more essential it is to gain deep insights into what those customers expect. Northrop & Johnson,  a leading global yacht brokerage, competes for multi-million dollar customers using technology its industry has been slow to adopt. Using Microsoft Dynamics 365 for Marketing has created a decided competitive advantage: Vital insights into their customer base have helped to drive a 70 percent increase in charter sales. In any industry, companies need to generate leads across multiple channels, nurture large numbers of leads while prioritizing each one, and use data-driven insights to deliver leads that are sales-ready. Nurturing more demand is critical to growth. Personalize buyer experiences It’s time to end friction, inconsistencies, and the “do you know who I am?” part of the customer experience. Companies can acquire a holistic view of buyers, predict buyer intent, and orchestrate a connected, personalized journey for customers. In an era where guests have more choices than ever for leisure and entertainment, Tivoli delights its guests by using Dynamics 365 Customer Insights to stay one step ahead of expectations and transform the guest experience. With its deeper understanding of guests, it can add new chapters to its long tradition of imagination and innovation. Build relationships at scale Mutually beneficial relationships don’t simply happen with more data. Companies need to build credibility to establish and grow relationships with customers. Together, Dynamics 365 and LinkedIn enable the company to have increased information about, and impact on the sales relationships that are added to its sales pipeline, even as that pipeline experiences exponential growth month over month. Make insight-driven decisions Here’s where sales and marketing can truly align: utilizing data to uncover insights that lead to better-informed decisions throughout the sales process. This can improve performance, empower employees, and enable the company to gain increasingly effective strategic insights. With more than 1,500 pubs serving guests throughout the UK, Marston’s launched a business transition by bringing together guest data that was scattered across multiple systems into Dynamics 365. With their locations’ guest data now unified, Marston’s will gain a complete view of guests, which can be harnessed to generate customer satisfaction and strategic insights. This approach helps drive improved performance throughout the company, including the opportunity to empower employees – an often-overlooked aspect of a company’s success. Aligning sales and marketing: The intelligent way to succeed It’s possible to create exceptional experiences, drive more qualified leads, and increase revenue if an organization has the vision, process, and technology to harness all the data available. This requires high-level technology with well-defined business goals and sales and marketing applications fueled by keen intelligence. We have a compelling offering to accomplish just that with Microsoft Dynamics 365. Get in touch with our representative to request a demo for Microsoft Dynamics 365 for Sales & Microsoft Dynamics 365 for Marketing Blog Reference : https://cloudblogs.microsoft.com/dynamics365/bdm/2019/09/19/turn-prospects-into-engaged-customers-with-intelligent-sales-and-marketing/[/vc_column_text][/vc_column][/vc_row]

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Redefining shopping excellence with an unified E-commerce solution

[vc_row][vc_column][vc_column_text]Over the last decade, the retail sector has experienced enormous change and transition. Many have suggested that conventional brick and mortar retail is dying and that for the everyday needs, consumers switch entirely to online platforms. However, this is not the case. As per a survey from the National Retail Federation, since 2010 retail storefronts in the US have continued to expand at approximately 4 percent annually along with the consistent double-digit growth of online shopping. Almost all of the top 50 online retailers have brick and mortar stores, as well. Although progress in e-commerce tends to outpace physical stores, the rate of progress in physical retail outlets is still much higher. E-commerce is also not a stand-alone medium in most cases but used in combination with conventional and new platforms to meet consumer needs such as buying online pick up in-store or Click and Collect. Physical outlets are still a big part of consumer spending patterns, but with this, we also have seen that consumer priorities have changed around shopping. Trident is offering Retail ERP Software for an outstanding commerce experience that helps in gaining maximum profits. Gone are the days when store employees are the only experts in information about goods. Consumers already have greater access to product details, price clarity, and accessibility. This means that retailers have to look at customer engagement across all platforms to make sure that their enterprise is capable of delivering on these recent high requirements. E-commerce will no longer be a major differentiator for retailers in the next few years, but will instead allow integrated retail trade to compete in the ever more challenging customer needs worldwide. So Trident ( dynamics 365 partner) & solution dynamics 365 for marketing not confined to e-commerce, but aims to streamline the process of unifying consumer shopping experiences through an end-to-end business framework that puts together e-commerce, in-store, back office, and call centre. Let’s discuss furthermore how Dynamics 365 for marketing solution helps retailers meet those dominant business requirements. 1)- Grant Excellent and Customized Consumer Experience Consumer experience is not only one of the top growth factors in the retail sector, but according to the recent survey by Microsoft and Forbes, 33 percent of retail managers are also considered a great business priority. The main task is to identify what constitutes outstanding customer experience for each individual business, as expectations of customers differ by micro-vertical retail, product category, and consumers themselves. It is up to the retailers to better define how their marketing commitment aligns with the experience. When customer experience is established, retailers need to be able to deliver on this commitment by providing technology that allows customer engagement in the next generation and does not limit their ability to evolve and build differentiating consumer experience. As per the report by Microsoft and Forbes, providing customized shopping has become increasingly popular and over 49 percent of customers aged between 18 and 24 stating they are more likely to purchase from retailers offering custom shopping experiences. The aim of personalization is to form a bond between both the retailer and the consumer by delivering goods and/or services across all retail channels based on past interactions. It enhances the relationship to an encounter more similar to an interaction with a trustworthy friend or partner than a simple transaction. There is a significant technological dependence to reach this next stage of customization. Networked and real-time visibility into consumers and activities are needed by retailers. Dynamics 365 put together all facets of customer interaction through e-commerce, call centre and in-store as well as simple incorporation into new channels to enable retailers to gain a holistic customer perspective. Couple this with out-of-the-box integration with Dynamics 365 Consumer insights and retailers can not only deliver AI-driven suggestions based on customer shopping history, likes, and patterns but also provide store agents with tools for presenting the customer’s 360-degree view and facilitating rich interaction throughout the selling journey.  2) Omni Channel Experience    Nowadays Customers expect to be able to purchase anywhere they want, and by whatever platform. Retailers also acknowledge the importance of Omni channel as one of their top three priorities, with 47 percent of Microsoft and Forbes survey executives rating this. Most retailers are still struggling in having an Omni channel experience because of the complexity of internal infrastructure and disconnected or fragmented systems. Trident’s Dynamics 365 NAV makes it much easier to offer a native Omni channel solution for retailers, as it was built in the cloud. 3) Flexibility An integrated solution is important not just for customers to engage and shop in retail, but also for how a unified solution can allow first-line employees to take part better and make sure ideal operational efficiencies across your supply chain. Dynamics 365 for marketing offers retailers the ability to streamline their operations with enriched knowledge that characterizes their business. Employees at the store can gain greater information and insight into stock availability, cross-application support for task management, as well as trade analytics that enable managers to monitor performance and insights to help them make informed decisions.[/vc_column_text][/vc_column][/vc_row]

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Slash costs in your restaurant with the right software system

[vc_row][vc_column][vc_column_text]How do you manage costs in your restaurant business? Are you operating as efficiently as you could be? We know how difficult it can be to maintain optimal efficiency and make money in a time of razor-thin margins and intense competition. By their very nature, restaurants are characterized by predictable, seasonal factors as well as by unpredictable ones, including changing customer preferences and fluctuating running costs. But there are ways to get a better handle of your business, helping you to plan ahead more effectively, become leaner and reduce costs in the process. For many restaurant owners, the answer lies in choosing a modern unified technology platform that provides a complete overview of your business operations from Point of Sale (POS) to back office. Indeed, research by the National Restaurant Association in the US found that over 80% of restaurants are turning to technology like online ordering and reservations and restaurant analytics to help them run their business successfully and efficiently. The same report found that four in five restaurant operators agreed that: Technology helps increase sales Technology makes their restaurant more productive Technology provides a competitive advantage. If you’re in two minds as to whether a restaurant management system could help your business grow, rather than simply cost you money, here are some specific areas in your business where the right technology can make a real difference: Optimize staff management If your staff schedules are currently handled manually, in spreadsheets or even on paper forms, you could be missing out on a trick. Staff management software has the capabilities you need to ensure rosters correspond with table bookings and helps you plan for the right amount of labor you need. The result is optimized schedules, which means you don’t have too many employees at work during quiet periods, and yet you have enough on hand to see you through the busy times. If you select a unified system for your restaurant, the staff management functionality can be part of the same platform used to manage the rest of your business. This allows you to make truly informed decisions using historic sales data and drilling down by location, day of the week and time to see patterns emerging and better determine when you will be busy or quiet. Another factor to consider is how you can use the software to keep track of your budgets and make sure you’re not paying out more than you should be. We know how difficult it can be to check and confirm the hours worked by each of your employees, especially when you are likely dealing with so many. But a staff management system can automate this for you, confirming actual hours worked are the same as those planned and highlighting any discrepancies for you to follow up on, minimizing errors and costs. With the functionality to analyze how much you are spending by employee, work code, shift and role, you can compare actual costs and performance against your business plan, and minimize unnecessary extra expenses, such as overtime. Simplify staff training In this industry, we know that workers tend to be transient – maybe you have lots of students or temporary workers on your payroll. High staff turnover can be a real pain point and loss maker for your business, especially as recruiting and training staff is both time consuming and costly. But there are ways technology can help you control this better, and reduce the costs and pain of getting new staff on board. If the systems you use are intuitive and easy for all employees to understand, you won’t have to spend as long training them on how to use them in the first place. Some retail management systems allow you to set up your POS so it mirrors your menu, making it far simpler for staff to find their way around while also helping to reduce mistakes. To simplify training even further, it could pay off to choose a system that uses a logic your staff is already familiar with. The LS Retail restaurant solutions, LS First and LS Central, are built on well-known Microsoft technology. This means new employees can be up and running quickly, as any experience with Microsoft software such as Office or Windows means they already know where to find menus and information in the system. Having one enterprise-wide platform, rather than multiple software solutions strung together, also means you only need to train your staff up once. This not only saves time and cost but gives you greater flexibility too. If you need to move staff from the bar to the restaurant floor, you can do so with ease. No extra training required to use a separate system; no time wasted. Increase table turnover and order value Is your restaurant floor running as smoothly as it could? There are some steps you can put in place to subtly speed up the process, allowing you to serve more customers without making your diners feel rushed. Mobile POS devices are a great way of doing this. As they connect your servers directly to the kitchen, kitchen staff can act on orders as soon as they are taken at the table, speeding up food preparation. Your waiters can get an alert on their POS devices when orders are ready, and they can also take payments on the device as soon as diners are ready to leave – no waiting for card readers or an available cash register. If you select the right mobile POS, your staff can also handle conversational ordering, where they take orders in the same way that customers reel them off – extra cheese on their burger and no mayo, with large chips, for example. Everything can be quickly inputted into the POS, speeding up service time and reducing errors. At the same time, because staff have all menu information right in front of them, they can improve their upselling potential by suggesting upsell items and upgrades as they take orders. Streamline kitchen operations A unified platform complete with a kitchen management system could help your restaurant serve up food more quickly and efficiently than ever. In the kitchen, having Kitchen Display System (KDS) screens connected to the

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How can Trident’s cloud platform manage your restaurant effortlessly?

[vc_row][vc_column][vc_column_text]Mortality in restaurants is a fact with several young firms shut down. What if the software could transform how restaurants are running by offering profound insights for more profit? Trident’s cloud-based restaurant management solution makes it possible by concentrating on advancing the bottom line and back-of-house productivity. Trident takes into consideration all facets of restaurant management, including Inventory Management, costing of food and beverage, purchase orders, Table Management, Billing System, Point Of Sale, Vendor Planning, Price Monitoring, Costing of Food, Menu Management, and Reporting/Analytics. Still uncertain of restaurant management technology premised on the cloud? Like the idea, but don’t know where to start? Don’t worry, we’ve covered you up. Below we will discuss how Cloud-based restaurant management software transforms the industry for seven reasons: 1) – Access information anywhere  The mobile in your pocket or a laptop with a web browser and internet access are all you need to get started. Simply download the web site’s mobile app or account. To use the app you don’t need to be in the office, live with the hassle of VPNs or private networks. 2) – No more hefty long contracts Why tie-up with a long, costly technology vendor contract and have technology that may soon be out of date? On-site technology requires long-term investments, contract service, and a much higher Total Ownership Cost. The food industry is highly unpredictable, with frequent restaurants open and close. If you’re just beginning, you probably won’t be able to commit to fall tens or even hundreds of thousands of rupees on new technology. Restaurant management technology focused on the cloud removes the need for a big upfront investment and the lower monthly cost helps you to show the ROI from day one. 3) – Flexible Payments  When cash flow is a problem for your corporation (which is a concern for most businesses), then flexible terms of payment is a big thing. You charge for your software-as-a-service (SaaS) with cloud-based restaurant management technology. For example, both month-to-month and yearly contracts are provided by some vendors. When part of the contract you are charging for, the latest technology, new functionalities and updates, infrastructure improvements, etc. are all included. 4) – Scale The advantage of SaaS is that depending on your requirements, you can simply and quickly scale up or down. Open a new site, insert your current contract and get up and running before the end of the day. You can add users, integrations, locations, new features, etc. with just a few clicks. No technician’s visits. No long cycles of implementation. No significant investment to store servers in hardware or storage. 5) – Integration with POS System The ability to easily integrate with other applications is one of the strongest strengths of cloud-based restaurant management systems. Through APIs and other methods of integration, the cloud-based restaurant management technology can communicate with each other, share the data, and provide smarter, quicker, and simpler than ever before insights through stores and systems. 6) – Security  Cloud computing is much safer than data stored on your computer or an internal database. It has advanced security checks such as two-factor authentication for logging in, deterrent controls to alert potential hackers about protections, preventive controls which make accessing the cloud information more difficult for unauthorized users, and detective controls to react to intrusion events. If anything ever occurred to your restaurant’s servers – like a flood, a fire, or a theft, you may not see that data again. Restaurant software based on the cloud often comes with built-in backup and redundancy. 7) No need of It professionals If you are on-premise managing legacy systems, you need to understand what you’re doing. From routing, safety, restoration, debugging, and so on, nobody can go into a database office and start ripping cables. You don’t need to employ an IT professional with cloud-based restaurant management technology. All you need is access to the provider of internet and software that is committed to supporting and guaranteeing your excellence. Microsoft Gold partner Trident Information Pvt Ltd grants all of the above-mentioned advantages. For getting all the advantages you can contact our experts on https://tridentinfo.com/contact/ and add a query on our website. [/vc_column_text][/vc_column][/vc_row]

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