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How Can Steel Manufacturers Predict Demand and Streamline Operations Amid an Unpredictable Pandemic?  

Steel manufacturing covers about 2% of India’s GDP and 0.6% of the world’s GDP. Being in such a small industry, steel manufacturers often come across various challenges that their old Manufacturing Management System cannot cope with. However, some of them still upgraded to Steel Manufacturing ERP and went ahead of the competition.   Their challenges grew threefold when a pandemic attacked the globe. New COVID variants emerge now and then which leads to unpredictable pandemics. Unpredictable pandemics cause unexpected customer demands. This often leads manufacturers to the verge of despair. Several steel manufacturers decided to upgrade their disparate technology to Steel Manufacturing ERP, whereas some still stuck to their good old excel sheets.   Due to unpredictable demand shifts, many steel manufacturers suffer losses. Sometimes some plants even shut down leading to an unemployment crisis. What is the solution? Steel Manufacturing ERP Software like Microsoft Dynamics 365 provides a single platform that supports ERP and CRM (Customer Relationship Manager) at the same time. This Manufacturing CRM Software optimizes Power BI to predict demand even during the most unpredictable times.   Can Steel Manufacturing ERP Be Really a Solution?  Steel Manufacturing ERP is a wizard tool for manufacturers. It is a unified solution that maintains enterprise resources and manages customer relationships at the same time. One of the most renowned Manufacturing ERP Software includes Microsoft Dynamics 365 for Manufacturing. An ERP for Steel Fabrication ensures the following benefits:   Company-wide Network Integration   This is one of the most valuable benefits provided by Metal Fabrication Design Software. Integrated Manufacturing ERP System aids manufacturing companies or plants to integrate and streamline their key areas such as raw material sources, procurement, managing vendors, managing inventory, and so on. This approach swears by the accuracy of financial transactions with every detail present on the same platform. Manufacturers using distinct software to manage their business often miss streamlining the key operations.   Multiple Planning Capacities   The steel manufacturing process in a steel manufacturing company goes through multiple planning capabilities. Things get complicated when a manufacturer tends to store data on multiple platforms. While planning he has to search through multiple sources and sometimes cannot even find the required data. It severely hampers the planning process. In contrast, having everything present on a single platform unifies data and makes the planning process a lot easier.   Timesaving   ERP for Steel Manufacturing reduces the production and sales cycle. Moreover, the staff can access important data without having to go through a loop of management. Furthermore, it also streamlines the supply chain and inventory management and makes it easier to tackle problems. Steel Manufacturing ERP fulfills every requirement on the same platform.   365 Degree View of Critical Data and Processes   A unified Steel Fabrication Software ensures a smooth flow of information across the company. Therefore, allowing users to access real-time data on the go. In addition, managers and decision-makers are at a great advantage. They get to oversee their entire manufacturing business from a 360-degree view. Even if they are running multiple plants, they can access its data in one go. Planning becomes a lot easier compared to the manufacturers relying on disparate systems to manage their business. With Microsoft Steel Manufacturing ERP, the managers can get real-time information in actionable and insightful reports.   Accurate Business Forecasting   To meet the overwhelming customer demands for automotive, construction sectors, and heavy equipment, it is important for steel manufacturing plants to track the emerging market trends, especially during the time of COVID. Old fashioned Steel Fabrication Management System failed at providing current reports. As soon as the reports reach the person concerned, most of the time, they are a day or two old. A Metal Industry ERP like Microsoft Dynamics 365 for Steel Manufacturing uses Power BI to extract data from various sources and merge them into an actionable and insightful report. Whether it is finding the issues arising in KPIs or forecasting customer demands. Power BI proffers accurate reports on the same.   Cost Control   ERP Implementation for Steel Manufacturing accounts for excellent control over finance and accounting, thus, bringing out optimum management and project budget control, as well as related costs. Therefore, keeping business control is not the only advantage you get from Steel Manufacturing ERP. You are also entitled to get robust financial management.   Microsoft Dynamics 365 is one of the most popular ERPs (Enterprise Resource Planning) and CRM across the globe. There is hardly any business that has not ever heard of Microsoft Dynamics 365. It has helped businesses achieve milestones quickly and more easily with its robust tools and functionalities.   What Makes Microsoft Dynamics 365 Your Go-to Steel Manufacturing ERP Software?  From small and unorganized businesses to large multinational businesses, having a full-fledged view of any sort of business is imperative. Microsoft Dynamics 365 Steel Fabrication provides a 360-degree view of your business. Whether it is a single item producer or a custom-specific metal manufacturer, D365 for Manufacturing has everything you need. This software provides the following benefits:   Quality Management   This Steel Manufacturing ERP allows you to generate your material certificate which ensures its quality grade. Furthermore, it also allows the user to track issues by problem type and spot their long-term or short-term solutions, respectively.   The statistics also state insights into the key performance indicator (KPI), and where the nonconformance issues arose. It displays the solutions which helped resolve those issues in the past. You can also use the historical data to calculate the previous quality measures and discover the appropriate measures to use this time.   As soon as you set up quality associations, it creates quality orders for different business operations, conditions, and events. The quality association may also sometimes include a certain item or every item.   Shop-floor Reporting   With Microsoft’s Steel Fabrication Management Software, manufacturers can manage their operational tasks which are straight away associated with the production department. They can also schedule, track, and report work progression in the manufacturing plant. Further, live reporting with job progression reporting and costing according to the employee’s name, the time on production orders, and their duties.

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Bind Customers to your Retail Business with LS Retail  

Have you ever wondered how some retailers manage to bind customers to their business and some do not? Suitable ERP Software for Retailers and a hint of creativity are the secret ingredients. They optimize its tools and complement them with innovative strategies. However, if you are not creative enough, it is no issue at all. LS Retail ERP alone can provide a robust platform holding a plethora of customer-compelling tools and functionalities.   Retail businesses run on low-profit margins, face massive competition, and are in desperate need of ERP Software for Retailers. Those who run disparate systems like separate Customer Management System, billing software, Inventory Management Software, etc. are prone to face more downtimes than those who prefer a unified Retail Management Software like LS Retail Software Solution.   Having a disconnected CRM Software for Retail is not very effective during a cutthroat competitive era, where your competition is upgrading their technological approach. Such retailers commonly come across some general issues such as:   Overstocking and understocking.   Redundancy issues.   Imbalanced balance sheet.   Inability to cope with a sudden customer preference change.   Poor strategies and rigidity.   Lack of enough data while creating loyalty programs.   LS Retail ERP abolishes most of the factors hindering a successful customer relationship, it uses Power BI (Business Intelligence) to collect data and creates real-time reports which help understand customers better. Create successful loyalty programs, deals, offers, and coupons based on the information given.   How does ERP Software for Retailers Help Connecting with Your Customers?  ERP, like LS Retail Software Solutions, extracts customer data from every touchpoint, compiles data, and generates insightful and visually appealing customer reports.  In addition, you can:   Offer secure and contactless payment options.  Align replenishment to the actual demand and trends.   Allow customers to check real-time product availability.   Enable self-service shopping and checkout options.   Customized Deals and Offers   Having deals and offers customized for your customers helps form a special bond with them. With Power BI you can get reports on just the information you need, through which you can segregate customers into different segments according to their preferences. You can either create individual offers or group-oriented loyalty programs. It usually compels customers to think it over and form an emotional bond with a particular company or a brand.   Display Relevant Item Suggestions on E-commerce Platforms  This CRM for Ecommerce, using artificial intelligence, looks through the customer’s history and understands their pattern, then it customizes a list of products for your customers   Which might grab their interest. Besides increasing cross-selling and upselling, it can make some customers subconsciously feel cared for and drive them to visit your site more often.   Self-Check-out Services  With more and more dependency on technology, customers are becoming increasingly impatient. No customer likes waiting in long queues with a bunch of items. Offering self-service and self-checkout options busts frustrating queues and clears up the floor space. Customers hop back to stores with more convenience than those who lack it.  Easy Product Purchase or Return Either Online or Offline   To gain customers’ trust it is mandatory to ensure an easy return policy, either online or offline. A customer will feel confident enough to purchase a product from your shop if they are provided with a convenient return facility. With this ERP Software for Retailers, you can easily provide easy purchase returns either online or offline.   Word of Mouth Attracts and Binds New Customers   Keeping your customers satisfied helps attract new customers into your business through one of the most effective promotional techniques i.e., word of mouth (WOM). When a customer is happy with your services, he is most likely to refer your store to his friends and family. It does not take too long for new customers to build trust in your brand too.   How to Pick the Right Vendor?  LS Retail Software Solution is indeed one of the best ERP Software for Retailers. However, it is crucial to choose the right LS Retail ERP Implementation Partner from the pool of LS Retail ERP Vendors. Make sure the vendor you select has a robust track record and enough resources to support you during downtime. Make sure the partner provides 24/7 LS Central Support.   Trident Information Systems is a Gold Microsoft Dynamics 365 Implementation partner with 20+ years of experience and a robust track of accomplishments. Our team of experts delivers 24/7 support. Contact us for further information or a demonstration. 

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The Digital Age of Data Intelligence

What comes to your mind when you think of “Data Intelligence?” Is it Business Intelligence? Maybe Business Analytics? Data intelligence is the foundation for creating any insightful report. It is more than analytics.   The process of optimizing Artificial Intelligence and Machine Learning tools to scrutinize and transform large datasets into intelligent data insights, which businesses can further use to improve their services and investments refers to data intelligence. They can implement data intelligence tools and methods to understand comprehensive information with the objective of developing better business processes. The most reliable data analysis is done focusing on these four components:   Descriptive data  Predictive data  Prescriptive data  Decisive data  In other words, if data is “oil,” data intelligence is the “oil refinery.” It understands data and extracts incognito and insightful information while providing intelligence for data-driven decisions and actions. It helps companies extract, engage, and analyze data from different areas:   Allows a 360-degree view of their business or certain areas.   Endorses organizational transformation.   Promotes data-driven culture in the organization.   Help understand customers.   Assists in building new services or products.    Data Intelligence: A Business Essential   Having customers with soaring demands, businesses have to become more active, reliable, and most importantly predictable. Earlier the companies used to promise their service and it was enough for the buyers. However, in this era, things are a lot different now, consumers give a premium to performance than a promise.  Data Intelligence helps you deliver what you promised in the near time. You can easily predict when your machines are going to have downtime while being proactive in fixing them. You can estimate the accurate duration of a project and optimize resources accordingly. Being backed with a precise forecast, you construct reliability into delivery.   The amalgamation of technological advancements and data science drives the opportunity to establish a unified, impactful, and sophisticated data intelligence. In order to improve marketing and business operations with data intelligence, an organization needs to follow these five steps:   The first step is to acknowledge technological advancements of science, data, and software specifically designed to benefit from new opportunities.   Secondly, it is essential to establish a universal identifier to unify online as well as offline first, second and third-party data via graphs and models.   Thirdly, ensure the effective enrichment of data that is being generated and harvested daily.   Then, allow the effective segmentation of data as per the current capabilities of your CDPs, then implement data science and machine learning tools to identify the potential data activation via any channel of interaction, usually known as omnichannel.   Lastly, establish a common software for all the relevant parties empowering data intelligence for all – from data analytics and data science teams all the way to the planning and operation teams. It should be accessible for anyone desiring to exponent current market opportunities.   Business Intelligence   Business Intelligence is the essence of data intelligence ensuring various levels of insights with increased value and technological complexities. It is one of the most crucial business aspects and sets a foundation for your business decisions. It typically includes four types of analysis.  Helps Improving Competitive Intelligence   Businesses can get a competitive edge with such analysis which turns big data into insightful actionable reports. Such solutions allow data access to authorized people ensuring a competitive, secure, and intelligent report. This ensures organizations can make more strategic decisions quickly with this information effectively.   Improves Market Intelligence  Akin to competitive intelligence enhancement, intelligent data analysis can help improve market intelligence by identifying customer insights, customer monitoring, buying patterns, and predicting market trends. Having these details available on a single platform can help businesses become more responsive towards marketplace changes while optimizing manufacturing and cutting waste.   Integrates Data   Since there is data everywhere, in different formats and texts, it makes data analysis a challenging task. However, this technology extracts inputs and turns them into more actionable reports while minimizing complexities existing with data locked in different software and spreadsheets. Having data extracted from various sources and formats is transformed into a single vision of truth, making it easier for entrepreneurs to analyze their businesses and make logical decisions.    Provides Customer Insights   Intelligent data analysis extracts customer data from CRM, social media campaigns, email marketing, and websites while determining customer engagement with your business. It helps an organization identify factors causing low or high engagement and create effective strategies to boost sales.    Bottom Line   Data Intelligence is more than just analytics, it collects data from different sources and refines it to deliver further for generating analysis. Data intelligence can be addressed to the process of optimizing Artificial Intelligence and Machine Learning tools to scrutinize and transform large datasets into intelligent data insights. Business Intelligence is the essence of data intelligence, a business scalability relies on your BI capabilities. Trident Information Systems is equipped with Microsoft’s robust tools ensuring a powerful BI service. For further queries or a demonstration, contact us.   

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Boost Business with Dynamics 365

Do you really need a centralized ERP/ CRM? What difference would it make anyway? If that is something you are also wondering about, we have answers to that. Microsoft Dynamics CRM is one of the greatest centralized ERP/CRM service providers offering numerous in-built features and add-ons.    Various entrepreneurs tend to use different software programs designed to manage either of them, or this is where issues emerge. They perceive it as a cost-cutting measure. Nevertheless, they are most likely to fail to achieve it.   Integrating multiple software for ERP and CRM sources has more complications than maintaining harmony. It becomes a pain to manage different software integrations on premises. There is no data safety, once the hardware gives up, you may end up losing all data essential to run your business. Additionally, setting up hardware and carrying out regular upgrades are costly and exhausting affairs.   There are three signs you need centralized ERP/CRM:      Your current system is not helping you scale    You are done dealing with disparate systems     You are unable to fulfil customer expectations.   How Would You Know Dynamics 365 is the One?   There is a pool of CRM products out there. So, how would you recognize if Microsoft Dynamics is the one for you? We have compiled the top six reasons to ensure Dynamics CRM Software efficiency.   Easy to Deploy    Microsoft Dynamics 365 CRM Software avails enough flexibility to deploy in the cloud or the hybrid cloud environment. It is easy to manage deployment in whichever way you want. Since it is a cloud-based technology, it suits best for companies with a BYOD policy. Employees can easily access D365 applications via a web browser, Outlook, or any other mobile app.   Enhances Customer Service    Dynamics 365 for Customer Service collects massive customer data individually. It analyzes websites that each customer visits, how they interact with brands, their community, and background, and their sentiments behind purchasing a specific product. It also collects data that cannot be measured quantitatively but impacts sales significantly.   This data helps customer service representatives to handle each customer precisely on a case-by-case basis. Having this data available in an accessible location, the representatives can deeply connect with the customers.   Ease of Microsoft Products     Employees can enjoy the ease of working with Microsoft since Dynamics 365 for Operations is compatible with other Microsoft products including the complete Microsoft Office suite. Employees can easily communicate via Outlook or teams, use Power-BI for data analysis, or share PowerPoint for documentation.   Customizes with Flexibility        Microsoft Dynamics 365 comprises various in-built features and modules to streamline customer service, sales and marketing, field services, and project management. However, if your requirements are a bit different than what has been provided, you may want to use the customizable tool designed to add additional fields and new objects to the system.   Your Customization does not finish here, you can still add or remove certain features to meet your budget, goals, and Key Performance Indicators.   Reduces Sales Cycle      Your team handles a great deal of customer data every single day- whether they are working in the field or the office. It is a complicated and time-consuming process. Dynamics 365 for Sales and Marketing ensures sales cycle reduction with real-time easy data transfer, providing a complete view of each aspect of your sales journey to relevant people.   Boosts Productivity      Instead of accessing different applications individually like CRM, ERP and Office applications, etc. access data anytime with Dynamics 365. Forget those times when data searching was a tedious project, where different data was stored in different applications. Instead, with Microsoft, you can even avail yourself of real-time data from any device. Get real-time visibility and boost productivity.    Microsoft Modules    Microsoft’s D365 Modules ensure smooth business operations, continuity, data backup and safety, and automatic updates, resulting in increased efficiency and output.   Sales      Identify the exact customer to engage, shorten sales cycle within a unified environment, get insights from LinkedIn Sales Navigator, access contextual LinkedIn profiles and insights as a part of lead, account, contact, and opportunity record. Get visibility on the accurate data via Microsoft teams. Cut down routine tasks and get frequent suggestions to create new records such as meetings, contact tasks, and so on.   Marketing     Engage customers in real-time, understand customers based on their interactions across mobile, email, social media, custom channels, and in-person touchpoints. Use AI recommended unique content and offers to increase engagements. Optimize delivery times, channels, and journey steps so they are unique to the customer. Unify and share customer data more securely. Align teams throughout the company with a real-time single view of customer context over your D365 applications.   Service     Get visual assistance for modern self-service solutions, resolve issues quickly with AI-powered virtual agents. Get a complete view of your customers, avail your agents of a holistic view of the customer’s profile and their past interactions. Help agents get faster answers with AI-Powered suggestions. Analyze comprehensive support insights with built-in AI. Detect emerging trends and automation opportunities over agents, support topics, engagement channels, and so on.   Finance     Get real-time and accurate reports on your cash flow. Monitor cash flow, spot current as well as future trends and make more data-driven decisions. Automatically process vendor invoices. Save time and labor costs by submitting invoices automatically. Deploy new subsidiaries and product lines in record time. Adapt to the dynamic regulatory environment fast. Optimize a guided, rules-based chart of accounts and low/ no-cost globalization services.   Supply Chain       Centrally manage product information across global sites and subsidiaries. Forecast demand and streamline sales via AI, ensuring accurate on-time delivery to customers. Enhance inventory visibility, deliver cross-channel real-time inventory visibility, minimizing overstocking or stock-outs. Manage the shop floor with the current view on production and stock to enhance throughput.   Human Resource     Seamlessly work with Microsoft Teams to and keep a record of time-off balances while submitting leave requests. Create compliant and creative programs meeting dynamic global regulations. Create compliant and competitive programs meeting changing global standards. Connect with other effective HR solutions including payroll, talent management, LinkedIn, and recruiting to create an HCM ecosystem check-marking all your boxes.   Why Trident?   Trident has served multiple businesses since 1999. Backed up with an experience of 22+ years and a full-fledged team of experts, we have been ordained with multiple awards for our efforts and efficiency.

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How to Create an Intelligent and Adaptable Supply Chain Management?

Before the pandemic, flexibility in the supply chain was a luxury, a differentiator. Now we realize that it may be the key between survival and failure. While we are not anticipating another event of magnitude and speed with COVID, which impacted supply chains, it can be expected that our industries will continue to revolutionize. With the right technology such as Dynamics 365 for Supply Chain, you can present yourself as a new competitor or business model, the most important thing will be to have the flexibility to navigate unknown seas.   The pandemic has undoubtedly been an event that has transformed the world. Its drastic arrival, the uncertainty it generated, and the continued speculation about what a new normal will has had us guessing the direction in which we should continue as companies. More than anything, the crisis evidenced our ability to react quickly. Those businesses that were prepared and could adapt succeeded, those who did not face the harsh reality: they are not flexible. There are various challenges that the supply chain comes across such as:     Cost Management: Costing plays a vital role in supply chain management, especially in the current era where the cost of energy, raw material, and labor has increased due to economic constraints. If the cost is not properly done, it gets hard to keep up with continuous production and providing customers with excellent quality products at affordable rates.   Unforeseen Delays: It might be easier to procure materials and products than delivering them. As one of the major and most common issues in supply chain management, you are most likely to face delayed deliveries which are going to impact your business in one way or another. You may even up deteriorate your market reputation or even worse, your customers might hop on to your competitors in search of better services.   Improper Forecasting Techniques: You cannot expect a calculator and speculation to be a comprehensive demand forecasting toolset. If you are still holding up to these stale and outdated methods, you are much likely to encounter losses. There is an urgent need to adopt a solution that offers smart and reliable tools to make demand forecasts.    Inventory Management: Lack of visibility of your inventory and being unaware of your inventory levels can cause serious obstacles. Even with the technology available, many businesses are still following outdated inventory management which often provides inaccurate data.   Beef Up Your Supply Chain with Microsoft Dynamics 365  In current scenarios, the best way to upgrade your supply chain management is to adopt a unified Supply Chain ERP Software such as Dynamics 365 for Supply Chain, it has all the flexibility and agility you need to get rid of these issues within the same environment. It is recommended to upgrade your current ERP to the cloud and reap maximum benefits. You can upgrade your Supply chain with the help of the following measures:    Get Real-Time Visibility    Visibility is as important for your business as profit. Having a disrupted information flow from one of the supply chains to another can lead to chaotic outcomes such as poor customer services, excessive investment in inventory, revenue loss, and so on. This is also known as the “bullwhip effect.” Having better data matching the actual demand and supply can reduce the bullwhip effects to a great extent. This works for both internal and external company effects.   D365 for Supply Chain is a suitable supply chain software that can extract real-time data and present it in the shape of graphical dashboards for a better simple interpretation.   Adopt Smart Inventory Management   Managing inventory is one of the most crucial tasks of all time. Adopting advanced inventory management technology can eliminate the risk of storing excess inventory, obsolescence and enhance flexibility and responsiveness. Microsoft Dynamics 365 for the supply chain offers a set of tools and data for effective inventory management. You can have first-hand smooth and effective inventory control.   Make Replenishment Strategies    Inventory replenishment is also known as stock replenishment, which refers to moving the inventory from reserve storage to primary storage and then to picking sites. Keep in mind that replenishment might refer to both raw materials as well as the product. Adopt suitable inventory replenishment methods and keep up with the balanced inventory level which is crucial to provide customer satisfaction. Get an appropriate ERP for the supply chain to make replenishment strategies. Preferably pick a unified solution to save yourself from excessive costs and technical complications.    Plan and Forecast Demand    Consider real or projected customer requirements and distribution networks to plan and forecast demands. Adopt forecasting techniques suitable for each classified product. Associate sales and operational planning to assess future demands. Spot customer demand driving factors such as promotions, discounts, product mix, etc. to strengthen future demands. Compare the actual results with the forecast to make necessary adjustments. Also, share the statistics on demand with the supplier and customers.   Optimize Inventory Management    Upgrading to a smart technology such as Microsoft Dynamics 365 to optimize inventory management, on ground level, inventory management seeks answers to three simple questions, what needs to be stocked, its quantity band, when does it needs to be ordered. Upgrading to such technology you can get better insights into your inventory using the actionable intelligence from the previous sales, supply chain, and purchasing data.   Improve Product Quality    With an increase in product complexity and the emergence of product variations, the supply chain is influenced globally. With Microsoft Dynamics 365 you can get better control and visibility into the lifecycle and evolution of the product. Automate the product release and acceptance operations and make the right people are at the right place to take orders and make modifications.   Conclusion   Being a massive operational task, supply chain management is prone to multiple challenges. However, there are suitable solutions available in the markets such as Dynamics 365 for  Supply Chain. We recommend choosing a well-experienced partner such as Trident Information Systems, one of the oldest and most renowned Supply Chain ERP Software Companies. We have been serving multiple businesses for the past 2 decades. For further queries contact us.  

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Microsoft Dynamics 365 for Customer Service

Every interaction matters in customer service. We help brands build advocacy and loyalty by creating effortless service experiences. Key Benefits  EARN LOYALTY: Provide personalized, contextual interactions on any device through the self or assisted channel of choice and convenience. EMPOWER AGENTS: Provide agents with intuitive access to everything they need to deliver fast, effective service – with tools that are at their fingertips on a single application. STAY AGILE: Adjust at the pace of business through actionable insights that anticipate the rapidly changing needs of customers and your brand Key Capabilities OMNI-CHANNEL ENGAGEMENT Enable end-to-end customer service engagements across self and assisted service channels, including field service when there is a need for onsite help. A unified platform ensures context across channels and engagements, delivering personalized and consistent service with minimal customer effort. SELF-SERVICE & COMMUNITIES Empower the increasing majority who prefer to find answers on their own through self-service and community options. Provide branded self-service options that deliver consistent, up-to-date answers and personalized information, and a community experience to connect with peers and subject matter experts AGENT ENABLEMENT Empower agents with a single, unified experience to speed resolution and provide differentiated levels of support. A role-tailored experience delivered through a single dynamic interface contextually serves up the tools, guidance and data agents need to provide a more personalized, effective standard of service UNIFIED KNOWLEDGE Equip customers and frontline staff with a definitive single source of truth through unified knowledge. Ensure knowledge is relevant by capturing and publishing across your content channels while measuring impact and opportunities to grow your knowledge base through rich analytics SERVICE INTELLIGENCE Identify trends, anticipate opportunities and gain insights using rich analytics. Explore what-if scenario’s and forecast outcomes through interactive charts and powerful data visualization capabilities. Our solution empowers employees at every level of the organization to have a positive and meaningful impact on business outcomes.

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